Field Marketing Director

Bretton AI•San Francisco, CA

11d•$180,000 - $220,000

About The Position

We’re looking for a Field Marketing Director to design and deliver unforgettable in-person experiences that accelerate pipeline, deepen customer relationships, and position Bretton at the center of the compliance conversation. You will be responsible for designing and delivering high-impact event experiences, from major industry conferences, to small high-touch events. Success in this role means establishing Bretton as the industry leading Compliance AI Platform with unmissable events. You’ll collaborate with Sales, Partnerships, Product Marketing and customer-facing teams to ensure every event positions Bretton as the leader. This is a builder role - there is no existing playbook for you to inherit. You will design the event calendar, build the motions and create the playbooks that scale as we grow.

Requirements

A proven track-record of owning and executing B2B field marketing events that drive measurable results
A history of creating experiences that deliver real business outcomes and generate pipeline, not just beautifully produced events
You have a builders DNA, and have built a field marketing motion from scratch (or rebuilt one), and have the playbooks to prove it
You’ve worked closely with Sales and Partnerships on account targeting, pre-event outreach and post-event follow-up
You blend creativity with operation rigor - you have stood up vendor management, event registration, post-even workflows and metrics tracking
Comfort working with senior executives and influencing cross-functional stakeholders
A proactive, scrappy, and deeply collaborative working style, with a desire to build something category-defining
You bring a strong network of event industry contacts, including venues, production agencies, and AV partners

Nice To Haves

Have experience with the financial crime or compliance industry
Have experience producing events for bankers

Responsibilities

Build and own the field marketing calendar, ensuring Bretton is at all the right industry events, and pairing those with field trips and high-touch executive experiences
Build Bretton’s brand recognition as the Leading Compliance AI Platform, partnering with Partnerships where helpful and relevant
Drive pipeline and revenue by designing targeted events for prospects, partnering closely with Sales on pre and post-event outreach
Develop customer and prospect relationships by hosting the right customers at events with prospects
Lead creation, production and logistics across all events, building playbooks as you go
Manage a large budget, including vendor negotiations, onsite execution and staffing
Extend event impact by collaborating with the rest of the Marketing Team on post-event deliverables, such as video, photography and content
Measure success rigorously, tracking engagement quality, pipeline attribution, and cost efficiency to inform future events and strategic trade-offs