Field Executive - Too Faced - AZ

ELC Beauty LLC•Phoenix, AZ

About The Position

The Field Executive supports Too Faced retail sales and marketing activities in Arizona, including monitoring retail performance, coordinating promotions and in-store programs, maintaining brand presentation standards, and providing direction and coaching to Beauty Advisors (BAs). The role also supports BA recruiting, onboarding, staffing coverage, and productivity in collaboration with the Area Sales and Operations Manager (ASOM). The position trains and develops Beauty Advisors through in-store coaching, virtual learning tools, e-learning platforms, and staff training at smaller doors. Training covers general selling and customer-service skills as well as brand stories, hero products, and brand-specific knowledge. The Field Executive works with the Education team to develop coaching materials and conducts initial onboarding for new BAs in lower-tier doors. A minimum of 70 percent of the role’s time is spent in stores working with and coaching Beauty Advisors. The position requires willingness to travel.

Requirements

Bachelor of Arts degree.
Minimum of 3 years of relevant experience.
Well-groomed presentation.
Good organization and communication skills.
Good presentation skills and comfort using virtual tools such as Zoom and Skype, as well as presenting in person.
Empathy, agility, and a can-do attitude.
Proficiency in Microsoft Office and Excel.
Comfort with and enthusiasm for learning new technology platforms.
Willingness to travel.
Proven sales track record.

Nice To Haves

Relevant experience in the travel retail industry.

Responsibilities

Review monthly retail sales targets and performance for each door with the ASOM.
Analyze business performance against sales objectives, sales trends, and competition.
Generate sales reports.
Ensure retail counter brand image and visual merchandising meet brand standards and philosophy.
Coordinate and execute the setup of promotions, in-store programs, and activities.
Ensure Beauty Advisors are aware of the marketing calendar and promotions.
Give Beauty Advisors direction and specific instructions to help them achieve sales goals, with individual coaching based on their strengths and weaknesses.
Coordinate and execute newness, promotions, and in-store program setup in collaboration with the ASOM and Store Design Visual Merchandising team.
Monitor product trends and performance, and identify potential sales opportunities for the ASOM and Marketing team.
Ensure go-to-market materials and promotional elements are available in stores on time to support launches.
Provide post-campaign promotion reports to the Sales and Marketing teams and share competitive intelligence on competitors’ programs.
Assist the ASOM with recruiting, onboarding, and managing Beauty Advisor headcount and productivity to ensure sufficient counter staffing.
Ensure Beauty Advisors uphold the grooming standards of the brands they represent.
Train and develop Beauty Advisors through counter coaching.
Use virtual learning tools and in-store meetings to coach Beauty Advisors on selling skills, customer service, upselling, cross-selling, and productivity.
Coach Beauty Advisors on brand stories, hero products, and other brand-specific information for nearby ELC brands on the sales floor.
Use e-learning platforms, including brand-agnostic content, to improve customer experience and sales productivity.
Conduct Beauty Advisor and generic staff training at smaller doors.
Collaborate with the Education team to develop training and coaching materials based on identified touchpoint needs.
Coach and motivate Beauty Advisors according to their individual talents and skills to drive sales objectives and brand equity.
Conduct initial onboarding for new Beauty Advisors in lower-tier doors, covering their brands and the travel-retail working environment.
Spend at least 70 percent of working time in stores working with and coaching Beauty Advisors.