Fan Experience Coordinator (Part-time)

Brigham Young UniversityProvo, UT
Onsite

About The Position

The Fan Experience Coordinator role is to lead the development, sales, and execution of new experiential revenue streams within the athletic department. This role will focus on monetizing fan engagement through new experiences while enhancing the in-venue and year-round fan experience. This role will also oversee the fan experience and in-game production for Olympic sports, as well as oversee a student internship program. This position is a ¾ time position with an hourly wage and retirement benefits.

Requirements

  • Bachelor’s degree in related field and 1 year of intern/student experience in athletic marketing, advertising, or related field, or an equivalent combination of education/experience.
  • Demonstrate ability to manage multiple projects simultaneously
  • An interest in developing the capabilities of other people; patience in teaching and training
  • Demonstrated ability to motivate volunteers/student workers to feel part of a team and make a significant contribution
  • Basic skills in layout and graphic design and complete competence with Microsoft Office Suite software
  • Excellent writing and verbal communication skills
  • Independent worker, self-starter
  • Must be organized
  • Able to maintain a budget
  • Able to create strong relationships (special events, ticket office, IT services, facilities, corporate partners, etc.)
  • Must possess hospitality skills
  • All new employees who are members of The Church of Jesus Christ of Latter-day Saints will be required to hold and be worthy to hold a current temple recommend, which may be verified during the application process.

Nice To Haves

  • Bachelor’s degree in business marketing or related field and experience in D1 College Athletics
  • Effectively deal will a wide variety of personalities in business, media and on campus
  • Knowledge of Athletic Marketing inventory (scoreboard signs, video board, banners, etc.) preferred
  • Understand the nature and mission of Brigham Young University and the Church of Jesus Christ of Latter-Day Saints.
  • Must know NCAA, Big 12 Conference, MPSF rules and regulations involving promotion, publicity, and event management.

Responsibilities

  • Identify, develop, and sell fan experience opportunities surrounding game day, as well as through auxiliary programs and events
  • Spearhead advertising efforts to drive awareness, sales, and growth in collaboration with Marketing/Fan Experience, Digital Initiatives and Ticketing
  • Track revenue performance and provide regular sales reports and projections
  • Prepare and distribute detailed event plan outlining timeline, checklist, map, contacts, participants, activities, etc.
  • Coordinate with Special Events, Facilities, OIT Events, Risk Management, Dining Services, BYU Police, Corporate Sponsorship, independent contractors, etc.
  • Oversee execution of experiences and events, serving as primary operator for communication and on-site engagement
  • Lead student employees in assisting with experience sales and execution
  • Develop and implement comprehensive marketing/promotion plan for assigned sports
  • Creating scripts for games, detailing each promotional piece and fulfillment corporate partner obligations
  • Enhance game day atmosphere with Marketing Team, Spirit Squad, Corporate Sponsorships, OIT Events, PA Announcer, etc.
  • Coordinate with the Creative Design and Creative Strategy & Video teams for videos, graphics, and digital asset needs
  • Spearhead advertising efforts to drive awareness, attendance, and brand loyalty
  • Meet regularly with coaching staffs to communicate fan enhancement plan and in-game production plan
  • Oversee the scheduling of student workers events and assigned projects
  • Develop and implement systems to create year of year student worker stability
  • Mentor, train, and tutor interns and volunteers in academic, athletic, and career initiatives

Benefits

  • 401k. BYU automatically contributes 8% at no cost to you. Additionally, if you contribute 5%, BYU adds an additional 4% (Rehires may qualify for different retirement plans)
  • Employee assistance program, available to the employee and all members of their household
  • May be eligible for tuition benefits after two years
  • Access to the library
  • Free on-campus parking
  • Free UTA passes for employees, spouses, and qualified dependents
  • Discounts at the BYU Store and for many events at BYU
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