External Communications Manager

Garney Construction•Kansas City, MO

About The Position

The External Communications Manager leads Garney’s external communications strategy and manages initiatives that enhance the company’s reputation, increase brand visibility, and position Garney as an industry leader. The role oversees communications across public relations, digital marketing, and advertising, and partners with leaders and teams across the organization to deliver consistent messaging that supports business objectives. The manager develops and executes external communications strategies, leads digital marketing efforts, oversees advertising campaigns, and directs external content creation. The role also supports executive communications, reputation management, and crisis communications; measures performance and recommends improvements; and manages and mentors external communications team members.

Requirements

Bachelor’s degree in Communications, Journalism, Marketing, or a related field.
7+ years of experience in communications, public relations, marketing, or a related discipline.
Demonstrated experience developing and executing strategic communications plans that support business objectives.
Strong writing, editing, storytelling, and messaging development skills, with the ability to communicate effectively to diverse audiences.
Knowledge of public relations, digital marketing, advertising, content strategy, and communications best practices.
Experience leading integrated communications programs and measuring performance through analytics and reporting.
Ability to build strong relationships and collaborate with executive leadership, employees, and external partners.
Strong organizational and project management skills, including the ability to manage multiple priorities and deadlines in a fast-paced environment.
Experience managing, mentoring, and developing team members.
Proficiency with WordPress, Microsoft 365, and digital marketing and project management platforms.
Ability to translate complex or technical information into clear, engaging content for external audiences.

Nice To Haves

Experience in the architecture, engineering, and construction (AEC) industry is preferred.

Responsibilities

Develop and execute external communications strategies that support business priorities, brand goals, and growth initiatives.
Lead digital marketing across the company website, social media, email marketing, and other external channels.
Oversee advertising campaigns from planning and development through execution, optimization, and performance measurement.
Direct external content creation, including project stories, thought leadership, award submissions, industry articles, and marketing materials.
Partner with company leaders and subject matter experts to identify and promote stories showcasing Garney’s people, projects, and expertise.
Support executive communications, reputation management, and crisis communication efforts to ensure effective external messaging.
Track communication performance, analyze results, and recommend improvements to increase reach, engagement, and impact.
Manage and mentor external communications team members, ensuring quality, consistency, and alignment across communications initiatives.

Benefits

Free medical, prescription, dental, and vision plans with $0 premiums.
Virtual doctor visits with no co-pay.
Shares of company stock at no cost starting the first day.
401(k) plan with a 3.5% match.
Student loan resources.
Weekly paychecks.
Paid time off and 8 paid holidays.
Health Savings Account (HSA) with a lump sum and matching contributions.
Free life insurance and disability policy.
Free access to healthcare coordinators.
Counseling sessions with mental health professionals at no cost.
Access to consultations with legal and financial professionals at no cost.
Free programs assisting with weight loss, maternity health, prescriptions for chronic conditions, and more.
50% employee discount in the Garney apparel store.