Expert, Regional Integrated Retail Marketing, Jordan NA

Nike • Houston, TX

3d

About The Position

As an Expert, Regional Integrated Retail Marketing, North America, you bring Nike, Inc. brands (Nike, Jordan) to life with, and through, key retail partners (Dick’s, Foot Locker, Hibbett, NSW Specialty, and others) and across Nike-owned doors. You translate brand intent into partner-specific opportunities and marketplace impact. This role activates deeply local, culturally connected moments that resonate with communities—blending account expertise with brand vision to drive integrated plans, strengthen account relationships, and execute activations that build brand love and cultural relevance across the marketplace.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training.
• 8+ years experience in Brand Management, Account Marketing, City Marketing, or related fields
• Strong understanding of cultural and consumer trends
• Ability to build relationships and influence cross-functionally
• Excellent communication, storytelling, and project management skills
• Passion for sport, culture, and community engagement

Responsibilities

• Deliver culturally resonant, marketplace-relevant offense that elevates brand heat, deepens community connection, and energizes the marketplace.
• Create distinctive, local-first ideas and activations that translate brand intent into partner-specific impact and unlock new opportunities.
• Lead seasonal brand planning across the region, programming against the rhythms of the sport calendar.
• Craft insight-driven briefs and activation strategies that set teams up to win.
• Identify the cultural moments, partners, and communities that matter most across priority cities.
• Elevate neighborhood-level brand presence and storytelling through grassroots activations and community outreach.
• Navigate the local creator landscape with fluency, identifying and activating creators who authentically represent sport, culture, and community.
• Ensure creator and media storytelling feels locally grounded while staying true to brand intent.
• Work closely with the PHK team to align on Partner and NSO/NVS orchestration, ensuring seamless execution across the Nike CODE process.
• Drive operational excellence across logistics, product ordering, event execution, and creative workflows.
• Ensure brand distinction across retail, digital, and experiential touch points.
• Track performance and deliver sharp, insight-rich recaps that fuel continuous improvement.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior