Experimentation Consultant

This is Gain LtdVancouver, BC
$82,000 - $90,000Hybrid

About The Position

GAIN is a creative-led, insight-driven company that blends data, tech and creativity. We believe the best ideas emerge where intelligence and creativity unite, where insight sparks imagination, and where innovation turns possibility into progress. We are explorers of new frontiers, shaping bold strategies that move people, brands, and businesses forward. Individually and together, our specialist teams provide the vision, data, and confidence brands and organisations need to make braver, more impactful decisions. Today as GAIN, we work as a united force, using data to fuel creativity, and technology to unlock new possibilities. As imagineers we don’t just embrace innovation – we engineer it, transforming information into action, and ideas into breakthroughs. This is where rebel thinking, smart technology, and data-driven creativity shape the future. Through our five specialist teams: Creative Studio, Conversion, Customer Science, Experience and Performance. Individually, and together, we work to fuel your growth and deliver measurable impact. As an Experimentation Consultant, you will work closely with the Sr. Experimentation Consultant, Account Lead, and the Digital Programs team, to identify revenue growth opportunities, propose solutions to increase client online conversion rates, and help our clients answer key business questions through experimentation and data. Externally, you will support the Sr. Experimentation Consultant on target accounts, and are responsible for the execution and delivery of work for clients. You will be responsible for overall client success and satisfaction through proactive client communication, relationship management, expectation setting, and positive experiment & program results, by executing research, hypothesis ideation, prioritization, strategy, and analysis. You will be counted on to manage ongoing experimentation programs including the crafting and presentation of intriguing stories and actionable recommendations through data and insights from experiments. Internally, you will report to a Sr. Experimentation Consultant. You will work with the account team, including Digital Programs, to deliver value to the client while maintaining profitability through internal innovation.

Requirements

  • Post-secondary education degree, preferably in Marketing or Business or equivalent work experience
  • 2+ years experience at an interactive or marketing agency in client management or an in-house client-side digital marketing role.
  • Direct experience in leading strategy and/or client relationships on successful client projects and/or engagements
  • Experience or a working understanding of web & digital A/B testing
  • Experience building reports and analyzing data in multiple Digital Analytics platforms (Google Analytics, Adobe Analytics, Heap, Amplitude, Mixpanel, etc.) and other digital research tools such as Content Square, Clarity, Quantum Metrics, Full Story, Hotjar, Clicktale, CrazyEgg etc.
  • Working understanding or experience in web development (HTML/CSS)
  • Excellent communication skills (written and verbal) and comfort communicating with clients and prospects at all levels
  • Ability to manage multiple projects in a fast-paced environment
  • Strong working understanding or direct experience in web development (HTML/CSS/JS) as it relates to experiment feasibility and scoping.
  • Excellent communication skills (written and verbal) and comfort communicating with clients and prospects at all levels
  • Ability to manage multiple projects in a fast paced environment
  • A strong EQ and adaptability in communication style as the situation requires.

Responsibilities

  • Overall client success, satisfaction, and retention through positive Experimentation results.
  • Research & interpret data, run statistical calculation, draw conclusions, and pitch actionable strategies, results, and insights to a wide variety of client stakeholders and senior management.
  • In-depth technical understanding of Experimentation in order to create technically feasible experiments.
  • Present insights & results with engaging storytelling to executive stakeholders (remotely & in-person) in order to secure their assurance in Conversion.
  • Develop and plan experimentation roadmaps by analyzing large and detailed data sets in order to identify the biggest areas for improvement and implement strategies to capitalize on these opportunities.
  • Maintain an advanced understanding of conversion drivers including user research, data analytics, neuro-marketing, persuasion principles, and business context.
  • Maintain & continually increase understanding of the client’s organizational goals for Experimentation within each engagement.
  • Working with Digital Programs team and Sr. Experimentation Consultant to build personal relationships with clients, becoming trusted partners in order to secure our expertise in all client needs.
  • Collaborating with Digital Programs and Sr. Experimentation Consultant in the planning and development of Executive Business Reviews, Insights, and Results.
  • Manage stakeholder relationships, review and obtain input at key stages, and make judgment calls on input to ensure continued alignment and transparency.
  • Help identify growth and expansion opportunities within client engagements.
  • Support the Digital Programs team and Sr Experimentation Consultant drive the account direction to ultimately ensure client success and account stability.

Benefits

  • Hybrid work environment + a home office allowance
  • Flex-Fridays! Friday is your uninterrupted day to wrap up the work week or sign off early
  • 3 weeks of paid time off to start, plus a winter holiday office closure.
  • Work from anywhere in the world up to 20 business days or 4 weeks per year! We want you to build a life and a career at the same time.
  • Wellness time, health + dental coverage, health spending account, and wellness spending account so that you can prioritize YOU.
  • Dog friendly office, because our furry friends are part of the team too.
  • Office gym membership
  • Reward + recognition programs to recognize your team (and be recognized) for all that we do
  • Work at a certified Great Place to Work®
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