Executive Vice President, Sales and Marketing

CoolSys • UNAVAILABLE, UNAVAILABLE

9d • Onsite

About The Position

CoolSys solves the most complex challenges in refrigeration, air conditioning, heating, engineering, and energy management. With over 3,700 associates nationwide, we deliver tailored solutions to help businesses cut costs, improve equipment performance, and reduce emissions. Our services include HVAC and refrigeration equipment sourcing, installation, repair, maintenance, monitoring, and optimization. We also offer engineering design, energy resilience and consumption optimization, asset recycling, and seamless multi-site rollouts across states. CoolSys serves over 45,000 customer locations in industries like retail, food service, commercial, data centers, industrial, and pharmaceuticals. Newsweek named CoolSys one of America’s Greatest Workplaces! We understand that hiring great people is the foundation of everything we do. Reporting directly to the Chief Executive Officer, the Executive Vice President, Sales & Marketing is responsible for leading the Company's sales, marketing, business development, branding, demand generation, and customer growth strategies. This executive role provides strategic leadership and operational oversight for all revenue-generating functions, ensuring alignment between sales, marketing, operations, and corporate objectives. The EVP, Sales & Marketing develops and executes enterprise-wide growth strategies that increase market share, drive revenue, expand customer relationships, and strengthen brand positioning. This position leads the development of scalable sales and marketing infrastructure, demand generation programs, account-based marketing initiatives, digital marketing strategies, customer acquisition programs, and market expansion efforts. The EVP works closely with Operations, Finance, Product Development, and Executive Leadership to identify growth opportunities, develop new service offerings, optimize customer experience, and ensure the organization achieves its strategic and financial objectives.

Requirements

• Bachelor’s degree in marketing, Business Administration, Sales, Communications, or related field required.
• Minimum of 15 years of progressively responsible leadership experience in sales, marketing, business development, or revenue operations.
• Minimum of 7-10 years of executive-level leadership experience managing multi-functional commercial organizations.
• Demonstrated success developing and executing enterprise marketing and sales strategies that generate significant revenue growth.
• Experience leading digital transformation, demand generation, brand development, and customer acquisition initiatives.
• Ability to travel up to 30% as required.

Nice To Haves

• MBA or master’s degree preferred.
• Experience managing large-scale business growth, mergers and acquisitions integration, or multi-brand organizations preferred.
• Proven record of measurable business impact, including: Revenue growth and market expansion, Pipeline development and conversion optimization, Marketing ROI improvement, Customer acquisition and retention growth, Brand development and market positioning.

Responsibilities

• Develop and implement a comprehensive sales and marketing strategy that supports the Company's overall business objectives and growth plans.
• Create and execute annual and long-range revenue growth strategies, including market expansion, customer acquisition, customer retention, and cross-selling initiatives.
• Serve as a key member of the Executive Leadership Team, contributing to corporate strategy, business planning, and organizational development.
• Identify emerging market opportunities, customer trends, competitive threats, and industry developments to maintain market leadership.
• Direct and oversee all sales functions to achieve revenue, profitability, and customer growth objectives.
• Establish sales goals, forecasting processes, performance metrics, and accountability measures.
• Develop strategic account management and customer engagement programs to strengthen relationships and increase revenue.
• Build and lead high-performing sales teams, ensuring appropriate structure, talent development, and succession planning.
• Partner with operations and service delivery teams to ensure customer expectations are met and exceeded.
• Lead enterprise marketing strategy, brand management, digital marketing, demand generation, lead generation, account-based marketing, and customer engagement initiatives.
• Develop and execute integrated marketing programs that drive measurable pipeline growth and revenue generation.
• Oversee corporate branding and market positioning across all business units, products, and services.
• Direct SEO, Agentic Search Optimization (AEO/ASE), content marketing, advertising, public relations, and digital customer acquisition efforts.
• Establish marketing performance metrics and reporting systems to measure ROI, customer acquisition costs, conversion rates, and campaign effectiveness.
• Build and maintain a scalable revenue generation engine that aligns marketing initiatives with sales execution.
• Identify, evaluate, and pursue strategic partnerships, acquisitions, and new market opportunities.
• Develop vertical market growth strategies and targeted go-to-market programs.
• Drive revenue optimization through data-driven decision-making, customer analytics, and market intelligence.
• Establish department goals, objectives, budgets, and performance standards.
• Develop and manage sales and marketing operating budgets and capital expenditure.
• Recruit, develop, mentor, and retain high-performing leaders and team members.
• Foster a culture of accountability, collaboration, innovation, and continuous improvement.
• Ensure effective communication and alignment across sales, marketing, operations, and executive leadership teams.

Benefits

• Competitive pay: $200-300K depending on experience.
• Medical, Dental, Vision and Prescription coverage.
• Paid vacation, holidays, and floating holiday.
• 401(K) with Company match.
• Company sponsored life insurance, as well as optional AD&D, short and long-term disability.
• Tuition reimbursement.
• Employee discounts on vehicles, hotels, theme parks, select cell phone bills and so much more.
• Pet Insurance.
• Legal Plan, and ID Theft Protection.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive