Executive Meeting Manager - SMERF Market

POWDRSnowbird, UT
Onsite

About The Position

Under the direction of the Director of Conference Services, with dotted line reporting to the Director of National Sales, you’ll be responsible for contracting, selling, and servicing, Social, Military, Education, Religious and Fraternal (SMERF) groups with 34 or fewer lodging rooms per night and day business. This role has the potential to evolve to include more/different business, as department needs, change.

Requirements

  • Must have the ability to interact at any time with guests and other employees in a pleasant manner and maintain good working relationships with others and all departments at Snowbird.
  • High School Diploma or equivalent required.
  • 2-4 years of job-specific work experience with demonstrated competence.
  • Must be at least 21 years of age.
  • Must be capable in some computer programs, e.g., Microsoft Word and Outlook.
  • Strong communication skills through e-mail and over the phone are imperative.
  • Requires the ability to communicate clearly and precisely in a variety of significant situations, both in verbal and written forms.
  • Requires the ability to clearly communicate the directions given by clients to operations staff in order for conferences to run smoothly.
  • Strong decision-making skills, oftentimes on the spot, are needed.
  • Requires a heavy workload with follow-up of incoming leads, contracting business, finalizing details and on-site management of booked groups.

Nice To Haves

  • Amadeus Delphi, Delphi Diagraming, Microsoft Excel, and SMS Host experience are helpful as well.

Responsibilities

  • Prospect, solicit, and secure new SMERF group business through direct sales efforts, networking, referrals, and industry events.
  • Manage the entire sales cycle, including lead generation, site inspections, proposal development, contract negotiation, and closing.
  • Develop and maintain relationships with SMERF clients, meeting planners, executive assistants, third-party planners, and key decision-makers.
  • Prepare customized proposals, budgeting, and contracts that align with client objectives and company revenue goals.
  • Conduct property tours and presentations highlighting meeting facilities, accommodations, dining, on-property activities, and event services.
  • Collaborate with catering, conference services, operations, sales team, and revenue management teams to ensure seamless meeting execution.
  • Maintain accurate sales activity, forecasting, and pipeline management in the CRM system.
  • Meet or exceed annual sales goals.
  • Monitor market trends, competitor activity, and customer needs to identify new business opportunities.
  • Participate in industry associations, trade shows, and networking events to increase market visibility.
  • Provide exceptional customer service before, during, and after each event to encourage repeat business and referrals.
  • Assist with strategic sales initiatives and promotional campaigns targeting SMERF events.
  • Contract high volume of group business.
  • Negotiate with potential leads to maximize resort revenues.
  • Communicate with the various resort operational departments the needs of a particular group coming on property.
  • Oversee implementation and completion of groups through BEOs (Banquet Event Orders) and REO’s (Restaurant Event Orders) and being on-site to manage events.
  • Discuss and fully understand what the client is trying to accomplish, then use this information as a tool in coordinating the events as well as upselling certain revenue areas within the resort.
  • Attend regularly scheduled meetings with resort staff to ensure instructions are clearly understood by all parties involved, i.e. Conference Operations, Sales team, Banquet kitchen, restaurants, etc.

Benefits

  • Ski pass and comp ticket benefits
  • Discounts at Snowbird eateries, retail shops, mountain school, lodging and daycare for employees
  • Available medical, dental, vision and accident insurance – benefits are available based on position and are subject to change.
  • 401k
  • Discounts with Powdr partners
  • Free transportation to work: UTA Buss and Rideshare Vans, Canyon Transportation vans and Employee Blue Shuttles
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