Executive Marketing Intern

Exchange Family CenterDurham, NC

About The Position

The Executive Marketing Intern/Volunteer assists the Executive Director with the statewide marketing of EFC’s new service launch. This includes contacting media outlets, creating and posting on social media and relevant groups/sites, creating promotional materials, ensuring consistency in messaging/branding, and streamlining the referral process. The goal of this internship is to develop a clear understanding of, and ability to communicate, the expansion of Exchange Family Center services, to meet the needs of the intern's academic program and develop skills for future work in the marketing/business sector, and to assist the Executive Director in implementing EFC’s strategic marketing plan.

Requirements

  • Must be in a relevant bachelor's or master's program or have marketing experience
  • Strong written/verbal communication skills
  • Strong organizational skills
  • Support for the EFC mission and vision
  • Desire to develop marketing skills and profile

Responsibilities

  • Works alongside Executive Director and Program Managers to create marketing plan and content.
  • Creates compelling materials and shares with stakeholders, referral sources, and parents.
  • Seeks out and connects with statewide media outlets to promote EFC’s new services.
  • Schedules regular social media posts on EFC’s platforms.
  • Attends and participates in regular supervision meetings with Family Support Program Managers.
  • Ensures that work products are saved properly to preserve their usefulness to staff and future interns/volunteers.
  • Other duties as they become necessary or that meet interests of intern and needs of the organization.
  • Utilizing data to assess marketing strategies (Optional)
  • Creates media stories from client success stories and parenting tips (Optional)
  • Tasks related to intern’s area of interest or degree program, as approved by supervisor (Optional)
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