Marketing Intern

LightGuideWixom, MI
Hybrid

About The Position

Looking to explore an exciting career in B2B marketing? We’re seeking a motivated, creative and detail-oriented Marketing Intern to join our team. As a Marketing Intern, you will work closely with key members of our marketing team to support content creation, website and asset localization, market research and marketing data projects. Under the guidance and direction of our ABM and Digital Marketing Manager, you will contribute to projects that help LightGuide reach and engage key target audiences through digital content, lead generation campaigns, website experiences and other marketing initiatives. This role will include hands-on use of AI-assisted tools to help create, organize, localize and improve marketing materials.

Requirements

  • Pursuing a bachelor’s degree in Marketing, Business, Communications, Digital Media, Graphic Design or a related field required; junior or senior class standing preferred.
  • Passion for marketing, content creation and digital marketing trends.
  • Excellent verbal and written communication skills, with strong attention to detail.
  • Interest in using AI-assisted tools to support content creation, research, localization and productivity.
  • Ability to balance creative thinking with data-driven decision making across writing, social media, video and visual content.
  • Strong organizational and time management skills.
  • Ability to work collaboratively in a team environment.
  • Familiarity with social media platforms and digital marketing tools.
  • Proficient in Microsoft Office (Word, Excel, PowerPoint).
  • Knowledge of and ability to remain compliant with all local, state, and federal laws and regulations.
  • Ability to act with integrity, professionalism, and confidentiality.

Nice To Haves

  • Previous marketing, content creation, design, video, communications or office-related experience preferred.

Responsibilities

  • Support content creation for blogs, social media posts, marketing copy, video scripts, email content and other digital marketing needs.
  • Assist with video production, basic video editing, product photography, social media content and graphic design projects using approved brand templates and tools.
  • Support website localization and marketing asset localization, including translated web pages, ebooks, PDFs, and campaign materials.
  • Conduct market research on target industries, accounts, competitors, customer use cases and campaign topics.
  • Assist with data collection, data entry, lead/account research, contact enrichment and marketing database cleanup.
  • Participate in team meetings and brainstorming sessions.
  • Support marketing events.
  • Provide general administrative support to the marketing team.
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