Executive Director, Global Commercial Lead, TEVIMBRA

BeiGene

About The Position

TEVIMBRA is the first global brand for BeOne Medicines in Solid Tumors with current marketing authorizations in up to 13 indications around the globe. Core disease areas for TEVIMBRA include GI and Lung indications with growth occurring in all Regions following additional marketing authorizations and positive reimbursement decisions. BeOne is now recruiting for a Global Brand Leader for TEVIMBRA who can continue to work collaboratively across the organization to define and implement growth strategies for current and future indications. The person selected for this role will collaborate closely with cross-functional teams to ensure alignment with business objectives and market needs across various functional disciplines and BeOne Regions. This role requires a deep understanding of drug development and commercialization processes, strong leadership capabilities, and a proven track record in working cross-functionally to lead matrix teams across the entirety of product launch and LCM planning.

Requirements

14+ years of experience in pharmaceutical marketing/healthcare-related commercial experience, inclusive of 5+ years in oncology/hematology.
5+ years of Global Marketing/New Product Planning experience.
Demonstrated experience in leading brand strategy/new product planning at various stages of the product lifecycle.
Product launch experience, either from a Global-based role or Market-based role.
Advanced or expert competency in solid tumors and highly competitive markets.
Strong team player who can incorporate input from key stakeholders (both internally and externally) and drive cross-regional and cross-functional alignment.
Proven ability to inspire, motivate and lead high-performing, matrixed teams.
Highly-skilled and effective in engaging, connecting, and influencing across all levels from senior leadership to local marketing teams.
Understanding of change management principles and experience driving change across an organization.
Strong ability and desire to work across time zones, geographies, and cultures to improve the lives of patients and caregivers.
Bachelor’s Degree in Marketing, Sciences, or a related field.

Nice To Haves

15+ years of experience in pharmaceutical marketing/healthcare-related commercial experience, inclusive of 5+ years in Global Marketing/New Product Planning for oncology/hematology.
Demonstrated understanding in the reimbursement considerations for medicines across the major markets (US/EU5/Japan/China).
In-country experience in a major market (US/EU5/Japan/China).
Previous international assignments.
Master’s Degree in Business (MBA) or PhD.

Responsibilities

Provide strategic leadership for TEVIMBRA, overseeing global commercial strategies, serving as the commercial voice at the Global Product Team (GPT), and representing the Brand across BeOne territories, with senior leadership, and with external stakeholders.
Lead the Global Brand Team (GBT) ensuring productive information exchange and best practice sharing between GPT, GBT, and regional / affiliate team members.
Develop an aligned view of brand growth drivers and ensure progress to plan consistent with agreed business objectives.
Represent ONE commercial voice to Global Product Team (GPT), R&D, Tech Ops, Executive Leadership, and Solid Tumor Franchise Teams to drive organizational alignment and progress.
Lead key cross-functional processes including the Annual Brand Plan, the Annual Operating Plan (AOP), and the Long-Range Plan (LRP) processes.
Collaborate with cross-regional and cross-functional team members to shape brand strategies for multiple indications.
Integrate major market input into global launch readiness plans and support the implementation / execution of global commercial strategies in local markets.
Ensure long-term growth by translating complex clinical evidence into a unified global narrative that drives market leadership.
Consolidate competitor understanding that spans multiple disease areas/indications into a cohesive product view.
Develop succinct competitive response plans that are grounded in a deep understanding of marketplace performance and competitor strategies.
Collaborate with functional leads to ensure insight generation that helps drive business performance and develop and maintain a Global Brand Dashboard.
Identify barriers to brand adoption and develop plans to deliver continued brand growth.
Drive value maximization and recommend growth strategies to meet long-term Solid Tumor portfolio ambitions.
Collaborate with Regions and Corporate Communications to craft and refine stakeholder communications.
Partner with Tech Ops to ensure optimized supply and demand management.
Maintain strong relationships with both internal colleagues and external customers to address market opportunities.