About The Position

BeOne's Solid Tumor organization is focused on advancing novel therapies in Breast/Gynecological, Gastrointestinal (GI), and Lung Cancers. The company has advanced over 20 clinical candidates in the past three years and will present proof-of-concept data on 5 assets before the end of 2026. Within the GI franchise, BeOne presented proof-of-concept data for its GPC3x41BB bispecific antibody in late-line HCC patients at ASCO 2026. A Global Product Team (GPT) has been formed to execute registration-intent studies for this molecule, and a corresponding Global Brand Team (GBT) is being established to support successful global commercial launches. This role will serve as the Global Commercial Lead (GCL) for this asset, driving launch preparations and readiness across global functions and affiliate partners. The GCL will mobilize the first GBT for the GI franchise, comprising members from various functions and markets, to create the first global brand plan for this asset. This plan will define the opportunity size, commercial strategies, and tactical plans for successful global commercial launches. The ideal candidate will be a visionary leader at the R&D and commercial interface, collaborating closely with cross-functional teams to align with business objectives and market needs across BeOne Regions. This role requires a deep understanding of drug development and commercialization, strong leadership, and a proven track record in leading matrix teams through product launch and lifecycle management planning. The role reports to the Vice President, Global Commercial Strategy & Operations (GCSO), Solid Tumors.

Requirements

  • 12+ years of experience in pharmaceutical marketing/healthcare-related commercial experience, inclusive of 5+ years in oncology/hematology.
  • 5+ years of Global Marketing/New Product Planning experience.
  • Demonstrated experience in leading brand strategy/new product planning at various stages of the product lifecycle.
  • Product launch experience, either from a Global-based role or Market-based role
  • Advanced or expert competency in solid tumors and highly competitive markets
  • Strong team player who can incorporate input from key stakeholders (both internally and externally) and drive cross-regional and cross-functional alignment.
  • Proven ability to inspire, motivate and lead high-performing, matrixed teams.
  • Highly-skilled and effective in engaging, connecting, and influencing across all levels from senior leadership to local marketing teams.
  • Understanding of change management principles and experience driving change across an organization.
  • Strong ability and desire to work across time zones, geographies, and cultures to improve the lives of patients and caregivers.
  • Bachelor’s Degree in Marketing, Sciences, or a related field

Nice To Haves

  • 15+ years of experience in pharmaceutical marketing/healthcare-related commercial experience, inclusive of 5+ years in Global Marketing/New Product Planning for oncology/hematology.
  • Demonstrated understanding in the reimbursement considerations for medicines across the major markets (US/EU5/Japan/China)
  • In-country experience in a major market (US/EU5/Japan/China)
  • Previous international assignments
  • Master’s Degree in Business (MBA) or PhD

Responsibilities

  • Provide strategic leadership for a highly visible asset within our Solid Tumor pipeline, developing the global commercial strategies for first launch.
  • Help to shape the lifecycle management plan.
  • Serve as the commercial voice at the Global Product Team (GPT).
  • Represent the Brand across BeOne territories, with senior leadership, and with external stakeholders.
  • Lead the Global Brand Team (GBT) ensuring productive information exchange and best practice sharing between GPT, GBT, and regional / affiliate team members.
  • Develop an aligned view of brand growth drivers and ensure progress to plan consistent with agreed business objectives.
  • Represent ONE commercial voice to Global Product Team (GPT), R&D, Tech Ops, Executive Leadership, and Solid Tumor Franchise Teams to drive organizational alignment and progress.
  • Lead key cross-functional processes including the Annual Brand Plan, the Annual Operating Plan (AOP), and the Long-Range Plan (LRP) processes.
  • Build, inspire, and develop talent within the global commercial team as BeOne resources the brand teams through launch preparations and commercialization.
  • Collaborate with cross-regional and cross-functional team members to shape brand strategies for multiple indications to form an integrated view of lifecycle management priorities.
  • Integrate major market input into global launch readiness plans and support the implementation / execution of global commercial strategies in local markets.
  • Ensure long-term growth by translating complex clinical evidence into a unified global narrative that drives market leadership.
  • Consolidate competitor understanding that spans multiple modalities and indications into a cohesive product view.
  • Develop succinct competitive response plans that are grounded in a deep understanding of marketplace performance and competitor strategies.
  • Collaborate with functional leads to ensure insight generation that helps drive business performance, and develop and maintain a Global Brand Dashboard.
  • Lead the cross-functional team to execute launch readiness preparations and discussions with GBT member markets.
  • Drive value maximization and recommend growth strategies to meet long-term Solid Tumor portfolio ambitions.
  • Collaborate with Medical Affairs, Regions, and Corporate Communications to craft and refine stakeholder communications.
  • Partner with Tech Ops to ensure optimized supply and demand management.
  • Maintain strong relationships with both internal colleagues and external customers and thought leaders to address market opportunities.

Benefits

  • Medical
  • Dental
  • Vision
  • 401(k)
  • FSA/HSA
  • Life Insurance
  • Paid Time Off
  • Wellness
  • Discretionary equity awards
  • Employee Stock Purchase Plan
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