Executive Director, Brand Marketing & Reputation

Amgen • Thousand Oaks, CA

8h

About The Position

Join Amgen’s Mission of Serving Patients. Amgen is a leading biotechnology company focused on four therapeutic areas: Oncology, Inflammation, General Medicine, and Rare Disease. The company is advancing a broad pipeline of medicines. This role is responsible for advancing and protecting Amgen's reputation through integrated brand strategy, marketing, content, and storytelling. The Executive Director will lead a multidisciplinary organization responsible for corporate brand management, brand marketing, editorial strategy, content operations, multimedia production, reputation initiatives, and support for the Amgen Foundation and ESG-related storytelling. This leader will oversee the development and execution of programs that strengthen trust, increase awareness, enhance stakeholder engagement, and reinforce Amgen's position as a leading biotechnology company. The role will also lead a centralized content and creative services organization supporting Corporate Affairs, establishing scalable processes, technology-enabled workflows, and modern communications capabilities that improve efficiency, quality, and impact across the function.

Requirements

• Doctorate degree & 6 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience OR Master’s degree & 10 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience OR Bachelor’s degree & 12 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience
• 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources

Nice To Haves

• Experience leading enterprise brand, marketing, reputation, and content organizations
• Expertise in brand marketing, audience engagement, and integrated campaign development
• Experience leading cross-functional teams spanning marketing, editorial, creative, digital, and communications disciplines
• Experience building and managing shared services or centralized operating models
• Experience leading communications, content, marketing, or digital technology transformations
• Understanding of digital publishing, content management, analytics, marketing technology, and emerging AI-enabled capabilities.
• Exceptional leadership, stakeholder management, and executive communication skills
• Experience within biotechnology, healthcare, life sciences, or other highly regulated industries
• Experience leading newsroom, owned media, corporate publishing, or integrated content organizations
• Advanced degree in communications, marketing, business, journalism, or a related field

Responsibilities

• Develop and execute Amgen's corporate brand strategy, ensuring alignment with business priorities, culture, and long-term reputation goals.
• Serve as steward of the Amgen brand, driving consistency across communications, experiences, and visual identity.
• Lead brand governance and oversee initiatives that strengthen awareness, trust, and engagement among key stakeholders.
• Partner with Communications and Data & Insights teams to monitor reputation trends, identify risks, and develop proactive strategies that strengthen trust and resilience.
• Provide strategic oversight for brand programs connected to the Amgen Foundation and ESG priorities.
• Lead corporate brand marketing programs and integrated campaigns that increase awareness, strengthen reputation, and deepen stakeholder engagement.
• Partner with Digital, Social, Media, and Communications teams to develop audience-centric marketing and amplification strategies.
• Oversee paid media investments that support corporate storytelling, executive visibility, talent attraction, and business priorities.
• Leverage audience insights, analytics, and performance data to optimize campaign effectiveness and measure impact.
• Lead Amgen's enterprise content strategy and oversee the Amgen Newsroom as the company's flagship owned media platform.
• Direct editorial strategy, multimedia production, content publishing, and storytelling efforts that showcase Amgen's science, innovation, culture, and patient impact.
• Lead a centralized editorial, creative, and multimedia services organization supporting teams across Corporate Affairs.
• Establish intake, prioritization, governance, and resource allocation processes that ensure support is aligned with enterprise priorities.
• Oversee communications technology platforms and drive adoption of emerging capabilities, including AI-enabled tools, to improve efficiency, effectiveness, and audience engagement.
• Lead and develop a high-performing team spanning brand marketing, newsroom operations, content strategy, creative services, multimedia production, and communications operations.
• Build strong partnerships across Corporate Affairs, Commercial, R&D, Human Resources, Legal, Government Affairs, and the Amgen Foundation.
• Foster a culture of innovation, collaboration, accountability, and continuous improvement.
• Champion talent development, succession planning, and organizational effectiveness.

Benefits

• Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
• Stock-based long-term incentives
• Award-winning time-off plans and bi-annual company-wide shutdowns
• Flexible work models where possible.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: Ph.D. or professional degree