Events Manager

Kerridge Commercial Systems Corp•Cary, NC

1d•Hybrid

About The Position

The Principal Marketing Executive – Events is responsible for defining and leading the North America events and field marketing strategy to drive pipeline growth, customer engagement, and market expansion. The role translates business objectives into high-impact event programs that deliver measurable commercial outcomes and serves as a strategic partner to senior stakeholders across Sales, Product, and Customer Success. Klipboard is a global, growing business that embraces AI and emerging technologies to enhance customer outcomes, collaboration, and continuous improvement. We’re looking for people who are curious about or fluid with AI, open to change, and excited to learn how technology can improve the way we work and help our customers which is always supported by strong human insight and communication. Klipboard is embracing AI at pace across our products and ways of working. We’re looking for people who are curious about how AI can enhance productivity, decision-making and customer outcomes, and who are open to learning and adapting as this space evolves. Klipboard provides specialist software, services and support to deliver fully integrated trading and business management solutions to companies in the distributive trade – wherever they are in the world. With a unique depth of knowledge and experience in ERP/SaaS solutions, Klipboard has a wide range of clients includes wholesalers, distributors, merchants and retailers from small traders to multinational enterprises. Klipboard has offices in the UK, Ireland, The Netherlands, South Africa, Kenya and North America. Our mission is simple: to design and deliver high performance, integrated ERP solutions that enable our distributive trade customers to source effectively, stock efficiently, sell profitably and service competitively. At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work.

Requirements

5-8+ years of experience in B2B marketing, with a strong focus on events, field marketing, or demand generation.
Proven track record of developing and executing event strategies that drive pipeline growth and measurable revenue impact.
Demonstrated experience partnering with Sales leadership and influencing cross-functional stakeholders at a senior level.
Strong commercial acumen with the ability to connect marketing activities to business outcomes and ROI.
Experience owning and managing complex, multi-channel marketing programs across regions or segments.
Advanced project management and organizational skills, with the ability to manage multiple high-impact initiatives simultaneously.
Experience working with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo) with a data-driven approach to decision-making.
Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).
Willingness to travel as required for key events and customer engagement activities.

Nice To Haves

Curiosity about how AI can enhance productivity, decision-making and customer outcomes, and openness to learning and adapting as this space evolves.
Experience in SaaS, ERP, or technology-driven B2B environments (ideally within distribution, automotive, or rental sectors).
Experience owning or contributing to account-based marketing (ABM) strategies and enterprise-level customer engagement.
Exposure to global or multi-region event strategies and collaboration with international teams.
Strong experience in event ROI modeling, attribution frameworks, and performance optimization.
Experience working with external agencies, sponsorships, and strategic event partnerships at scale.
Advanced degree (MBA or equivalent) or relevant professional certifications in marketing or event management.
Experience presenting to or engaging with executive stakeholders.

Responsibilities

Defining and leading the North America events and field marketing strategy to drive pipeline growth, customer engagement, and market expansion.
Translating business objectives into high-impact event programs that deliver measurable commercial outcomes.
Serving as a strategic partner to senior stakeholders across Sales, Product, and Customer Success.
Developing and executing event strategies that drive pipeline growth and measurable revenue impact.
Partnering with Sales leadership and influencing cross-functional stakeholders at a senior level.
Owning and managing complex, multi-channel marketing programs across regions or segments.
Working with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo) with a data-driven approach to decision-making.
Traveling as required for key events and customer engagement activities.
Contributing to account-based marketing (ABM) strategies and enterprise-level customer engagement.
Collaborating with international teams on global or multi-region event strategies.
Modeling event ROI, attribution frameworks, and performance optimization.
Working with external agencies, sponsorships, and strategic event partnerships at scale.
Presenting to or engaging with executive stakeholders.