Events & Field Marketing Manager

Weave • San Francisco, CA

6d • $130,000 - $160,000 • Hybrid

About The Position

Weave is looking for a resourceful, relationship-driven Events & Field Marketing Manager to turn a busy event calendar into a system that generates demand, trust, and ongoing relationships with the regulatory leaders we sell to. Reporting to the Head of Marketing, you'll own the calendar, the pipeline target attached to it, and a repeatable pre- and post-event motion that turns badge scans into meetings and meetings into pipeline. Logistics run through a vendor bench you will manage and shape.

Requirements

• 4-7 years of experience in event marketing, field marketing, or conference and association program management.
• Proven at volume. You've run 15+ events a year, or a program of comparable complexity. We're less interested in one flawless flagship than in evidence you can hold many moving pieces without dropping them.
• Vendor and budget management experience. You've negotiated, you've held people to deadlines, you've ended contracts that weren’t working.
• Commercial instinct. You think in pipeline, not attendance. If you've come from the association or conference-organizer side and haven't formally carried a pipeline number, tell us — we care that you want to and can think that way, not that it's already on your résumé.
• Experience using events to nurture ongoing relationships. A user group, an advisory board, a recurring roundtable, a community that outlived the conference that started it.
• Strong writing skills. You'll be drafting invitations, briefs, and follow-ups that go to senior stakeholders within and outside Weave.

Nice To Haves

• Experience marketing to or working within life sciences, pharma, biotech, or another regulated industry.
• Willingness to travel roughly 25–40%, concentrated around the conference calendar.

Responsibilities

• Own the annual marketing events calendar and budget allocation, deciding which events we attend, at what tier, and why.
• Carry a pipeline target for every event. You'll define what a successful event looks like before it happens and report against it afterward.
• Build and run a repeatable pre- and post-event motion: account targeting, meeting-setting with AEs, on-site capture, and follow-up that dovetails with the rest of our marketing campaigns and automations.
• Build and manage our bench of logistics vendors and contractors.
• Own the webinar program end to end, from topic selection through to follow-up conversion.
• Partner with Product Marketing on booth narrative, demo strategy, and speaking submissions.
• Partner with RevOps on clean data capture and lead flow so event-sourced pipeline is attributable.
• Partner with the Head of Marketing to create a community program strategy for 2027, providing peer-to-peer learning opportunities for the users and buyers we serve.

Benefits

• Competitive salary ($130,000 - $160,000) plus eligibility for company performance bonus and equity packages.
• Comprehensive health, dental and vision insurance
• Generous PTO, parental leave, OneMedical, TalkSpace, Teladoc.
• Career development opportunities within a company entering a growth phase.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed