Events & Creator Partnerships Manager
About The Position
Pixi Beauty is seeking a strategic and proactive Events & Creator Partnerships Manager to lead brand experiences and social commerce initiatives. The role plans and executes events, oversees creator commerce platforms including TikTok Shop and ShopMy, and manages influencer product gifting. Working across brand, content, digital, PR, social and ecommerce teams, as well as with global event teams and external partners, the manager delivers brand experiences and creator activity intended to drive engagement, earned media and commercial results. The position reports directly to the Chief Marketing and Culture Officer. The manager leads events from concept through execution, coordinates paid and organic creator collaborations and live shopping hosts, manages ShopMy affiliate campaigns, and oversees planned and ad hoc influencer gifting. The role also manages vendors and budgets, reports on event performance, monitors creator and commerce trends, and represents Pixi with knowledge and enthusiasm for the brand.
Requirements
- At least 5 years of experience in events, influencer marketing or digital/social commerce.
- Proven ability to manage complex events, creator partnerships and cross-functional work.
- Familiarity with TikTok Shop, ShopMy and influencer-first approaches.
- Excellent project management and communication skills.
- Strong organizational and negotiation skills, with attention to detail.
- Ability to work strategically and hands-on in a fast-paced environment.
- Passion for the Pixi brand and a strong interest in social commerce and the creator economy.
- Bachelor’s degree in marketing, communications or a related field.
Nice To Haves
- Experience in beauty or lifestyle is preferred.
Responsibilities
- Collaborate with the global event team to align calendars and share best practices.
- Plan and execute brand events, including product launches, creator gatherings, trade events and experiential activations.
- Manage the event calendar to support launches and evergreen products and maintain visibility across teams.
- Maintain and update the event guidelines manual to support a consistent approach across markets.
- Coordinate regional activities with global brand priorities.
- Manage relationships with TikTok paid creators and negotiate rates, deliverables and terms for paid and organic collaborations, including live shopping events.
- Source, brief and confirm live hosts for TikTok and other social commerce platforms, with input from the Social Commerce Manager.
- Work with the Social Commerce Manager to align product priorities, activation timing and creator-led content strategy.
- Lead or support TikTok affiliate community engagement events and creator networking.
- Manage ShopMy affiliate execution, including talent identification, campaign activation, gifting and performance tracking.
- Lead planned and ad hoc influencer gifting initiatives, including seasonal sends, product launches and strategic sampling.
- Coordinate with PR, social, brand and ecommerce teams to align messaging and ensure execution of campaigns, events and creator activity.
- Source and manage event vendors, negotiate contracts and oversee budget allocation.
- Deliver a high-level event recap within 24 hours of activation and a full performance report within one week, including metrics, learnings and recommendations.
- Stay current on creator trends, digital commerce practices and event innovations in beauty and adjacent industries.
- Represent Pixi as a brand ambassador, demonstrating knowledge of its history, values and products and engaging creators authentically.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
