Event Marketing Manager

SOCi

12d•$70,000 - $90,000•Remote

About The Position

SOCi, a leader in AI-powered marketing solutions for multi-location businesses, is seeking an experienced Event Marketing Manager. This role will be responsible for the end-to-end management of SOCi’s trade show and conference calendar, including strategy, budget, logistics, on-site execution, and post-event reporting to demonstrate pipeline generation. The position also involves a key supporting role for ReImagine, SOCi’s flagship annual customer conference. This is a hands-on role for a highly organized individual who can manage logistics, creative elements, and vendors simultaneously. The ideal candidate is excited about leveraging AI to streamline tasks and focus more energy on creating impactful experiences. If you thrive on the energy of event days and the satisfaction of a well-executed booth, this role is for you.

Requirements

3–5 years of event marketing experience, preferably in B2B SaaS.
Proven track record planning and executing successful events end to end, from strategy through on-site execution.
Strong project management and organizational skills, with the ability to manage multiple events and vendors simultaneously.
Experience with event management and CRM/marketing automation tools.
Genuinely AI-forward — you already use AI tools to speed up content, planning, or reporting work.
Willingness and ability to travel as required for events.
Willing to adapt to changes in the job description as deemed necessary by the business and accept all other duties as assigned.

Nice To Haves

Experience supporting a flagship annual customer conference.

Responsibilities

Own the strategy, planning, and execution of SOCi’s trade show event calendar, including major industry conferences, strategic third-party events, and select customer-hosted sponsorships, from concept through post-event reporting.
Manage event budgets, timelines, and logistics, collaborating with vendors and venues to meet deadlines and stay within budget.
Review, negotiate, and finalize event-related contracts (venues, vendors, sponsorships) in partnership with Legal and Finance.
Support ReImagine, SOCi’s flagship annual customer conference, by partnering with the Sr. Event Manager on strategy and owning specific workstreams such as logistics, vendor coordination, and on-site execution.
Partner with copywriters, designers, and Brand teams to develop event messaging, collateral, booth design, and pre/post-event campaigns (email, landing pages, social, paid).
Manage event asset inventory (booth materials, collateral, swag), including shipping and receiving logistics.
Utilize AI tools to accelerate event content production, such as drafting invites and follow-up emails, and summarizing post-event feedback, creating repeatable workflows for the team.
Collaborate with Marketing Ops to capture event data, streamline sales follow-up, and report on event ROI (pipeline influenced, attendance, engagement).
Equip sellers with the necessary tools and resources for pre- and post-event outreach.
Build relationships across Sales, CS, and Product Marketing to align on event goals and gather feedback for continuous improvement.