Event Marketing Associate

Aily LabsNew York, NY
Hybrid

About The Position

We are seeking an experienced Event Marketing Associate to lead the design and execution of premium, high-impact events that deepen relationships with enterprise clients and generate new business opportunities. This role is perfect for an event marketer who thrives in balancing strategic vision with hands-on execution. You will orchestrate a wide array of innovative events including executive roundtables, private client experiences, industry conferences, hackathons, and summits. Reporting to the Head of Marketing, you’ll collaborate with teams across the company to craft and execute event strategies that amplify our AI platform’s impact. These events will aim to enhance our brand presence, foster community engagement, and showcase our AI solutions.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field.
  • 1-4 years of experience in B2B event marketing/field marketing, preferably in AI technology, SaaS, or enterprise software.
  • Experience planning executive-level or high-touch client events.
  • Experience managing events targeted at Fortune 500 or global enterprise audiences.
  • Strong project management and organizational skills with the ability to multitask and prioritize effectively.
  • Proven ability to collaborate with sales teams and senior executives.
  • Exceptional attention to detail and ability to deliver premium experiences.
  • Strong communication and interpersonal skills, comfortable working with senior executives and industry leaders.

Nice To Haves

  • Experience in AI, data, analytics, or enterprise SaaS.
  • Background in account-based marketing (ABM) events.

Responsibilities

  • Develop and implement a strategic events calendar aligned with enterprise sales and marketing goals.
  • Create detailed project plans for each event, including timelines, budgets, and risk management.
  • Plan and produce high-end client events including executive dinners, private forums, curated networking experiences, and industry conferences.
  • Partner with sales leadership to design events that support relationship-building with key enterprise accounts.
  • Coordinate executive-level programming including speaker sessions, panel discussions, and thought leadership experiences.
  • Foster relationships with industry leaders and influencers to promote our event offerings.
  • Lead the planning and execution of events such as hackathons, summits, executive roundtables, and VIP dinners.
  • Manage end-to-end event logistics including venue selection, vendors, production, and guest experience.
  • Ensure events deliver a premium experience consistent with our enterprise brand.
  • Collaborate with demand generation and content teams to align event messaging and promotion.
  • Design and execute marketing campaigns utilizing digital platforms, social media, and email outreach.
  • Track and report on event performance, pipeline impact, and ROI.
  • Manage event budgets, negotiate vendor contracts, and ensure cost efficiency.
  • Build relationships with high-end venues, agencies, and production partners.
  • Oversee timelines and deliverables across multiple events simultaneously.
  • Gather feedback from participants and stakeholders to assess event success.
  • Analyze performance metrics and prepare detailed reports to inform future strategies.

Benefits

  • A flexible working culture: Work from home or vibrant hubs in New York or Barcelona.
  • Cutting-edge tools: A MacBook Pro (M2, 16GB) to maximize your productivity.
  • Collaborative team: Join an internationally diverse group that thrives on creativity and support.
  • Growth opportunities: Participate in bootcamps, knowledge-sharing events, and training tailored to your aspirations.
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