Event Manager

Salesforce•Indianapolis, IN

7d•$117,400 - $193,700•Hybrid

About The Position

Salesforce is seeking a detail-oriented, analytically minded Event Manager for its Solutions Marketing Events team, supporting the Customer Success and Professional Services businesses. The role plans and executes strategic events, managing work from pre-event communications and logistics through post-event reporting and impact analysis. It uses AI tools to improve scale and automation and partners with Sales, Customer Success, Professional Services, Strategic Events, Marketing, and Operations to deliver high-quality experiences. The position leads the Customer Success and Professional Services presence at World Tour events and supports meeting strategy with the Salesforce Innovation Center team. It also staffs in-person events, manages attendee support and onsite logistics, produces performance reporting and analysis, and maintains tools, documentation, and timelines. The role follows an Office Flex schedule: three days per week in a Salesforce office and two days remote, with travel up to 20% for event execution and team meetings.

Requirements

3–5 years of experience in event marketing or operations, with a proven track record of integrating AI tools to streamline workflows.
Proficiency with Salesforce and Google Sheets, including formulas and pivot tables, and experience using AI-driven data analysis to identify trends or automate reporting.
Expertise in Google Slides and ability to use generative AI tools to enhance visual assets and translate complex data into executive-ready presentations.
An AI-first mindset and ability to identify and implement automations for repetitive tasks.
Excellent written and verbal communication skills, including experience using AI tools to draft, refine, and scale personalized communications.
Clear, confident communication, a customer-first mindset, bias toward action, and curiosity about emerging technology.

Nice To Haves

Experience supporting large-scale corporate or B2B events.
Familiarity with event management platforms such as Cvent, Splash, or similar.
Experience working in a matrixed, fast-paced corporate environment.

Responsibilities

Lead the World Tour presence for Customer Success and Professional Services, including pre-event logistics and communications, content operations, leader integration into customer meetings and programs, and post-event impact reporting.
Partner with the Salesforce Innovation Center team on meeting strategy for Customer Success and Professional Services leaders; maintain discussion leader rosters, track meeting performance, and prepare executives for speaking engagements, customer meetings, and hosting duties.
Staff in-person events, including attendee registration and check-in, staffer coordination, onsite vendor management, and venue setup and teardown.
Build and maintain event performance reports using Salesforce and provide actionable insights to stakeholders.
Provide post-event analysis against KPIs, documenting best practices and opportunities to improve.
Determine high-value account selection criteria and manage communications with business stakeholders; design rule-based validation and automated nomination tracking.
Partner with Marketing, Sales, and Operations teams to ensure seamless event delivery.
Maintain documentation and project timelines to keep workstreams on track.
Support centralized tools and systems for event planning, communication, and reporting.
Provide responsive, high-touch attendee support at in-person events and resolve onsite issues.
Use AI tools to write impactful communications.