Estate Hospitality Manager

The Wonderful Company•Paso Robles, CA

7d•$85,000 - $95,000•Onsite

About The Position

Wonderful Wines, the premium wine division of The Wonderful Company, is seeking an experienced Estate Hospitality Manager to lead and inspire its tasting room team, drive operational excellence, and expand innovative, world-class hospitality experiences that create lasting connections with guests. This role, based at the JUSTIN Estate in Paso Robles, CA, oversees all aspects of the daily operations of the Tasting Room, On-site Inn, and elevated tasting experiences. The ideal candidate is a luxury hospitality professional with a passion for wine, capable of guiding a high-performing team while delivering exceptional guest experiences that reflect the sophistication and artistry of the estate.

Requirements

3+ years of hospitality operations management experience, including 2+ years of retail sales experience; wine industry experience is required
Strong hands-on leadership and team development skills; proven success in recruiting and hiring high-performing team members
Proven ability in mentoring and developing teams to drive club conversion performance through effective storytelling, coaching, and customer engagement strategies
Strong sales background with the ability to promote and sell luxury products
Passion for wine, hospitality, and delivering luxury guest experiences
Exceptional communication skills with the ability to engage guests and staff at all levels
Strategic thinking and problem-solving abilities with a focus on operational excellence
Proficiency in MS Office programs, particularly Excel (formulas, tables, charts) and PowerPoint
Ability to manage budgets, track performance metrics, and drive sales results
Bachelor’s degree in hospitality management or equivalent
Valid Alcohol and Food Handlers cards (e.g., ServSafe, TIPS) or must obtain upon employment
Availability to work weekends, evenings, and holidays as needed

Nice To Haves

Introductory wine certification (WSET, CMS, etc.) is a plus

Responsibilities

Leads, trains, and inspires a team of wine educators and hospitality professionals to uphold the highest standards of luxury service.
Fosters a culture of professionalism, integrity, and hospitality that mirrors the prestige of our wines.
Communicates and enforces company policies and procedures effectively to the Tasting Room and Inn staff.
Collaborates with internal teams (Marketing, Wine Club, Events) to execute private tastings, curated events, and exclusive release experiences.
Represents the estate at select industry and trade events as a brand ambassador.
Delivers a world-class guest experience, guiding visitors through personalized tastings that reflect our commitment to craftsmanship and service.
Maintains impeccable presentation standards in the Tasting Room and Inn, ensuring the environment aligns with the elegance of our brand.
Oversees tasting room operations, including scheduling, inventory control, reservation management, and quality assurance.
Cultivates relationships with high-value guests, members, and collectors to nurture loyalty and long-term brand advocacy.
Shares weekly budget and performance data—including wine and merchandise sales, tours, outreach efforts, and staff training—with the Director of Hospitality.
Partners with the Merchandise and Marketing teams to drive merchandise and wine sales.
Manages merchandise budgets and ensure product displays and tasting room ambiance meet brand standards.
Leverages guest insights and data to optimize sales performance, membership growth, and overall profitability.