Email Designer

Resident

3h•$75,000 - $90,000•Remote

About The Position

Resident is seeking a talented Email Designer to join our in-house Marketing Operations team, working alongside our CRM marketing team and reporting to the Director of Marketing Operations. In this role, you'll be instrumental in shaping the visual identity of both the Resident and Ashley brands — crafting high-quality email templates and graphics that captivate audiences and drive engagement. You'll collaborate closely with the CRM team and fellow designers to generate fresh ideas, evolve our existing design systems, and consistently elevate the aesthetic standard across all email touchpoints. As a key creative contributor, you'll play a direct role in advancing the Ashley brand's presence through thoughtful, polished, and on-brand design execution.

Requirements

2-5 years of design experience in a similar role
A portfolio that shows a flexible/unique approach
Experience developing templates and graphics for email
Experience with email analytics and the story the data tells
A strong sense of design, typography, and general aesthetics
Thorough knowledge of Figma
Thorough knowledge of the Adobe design suite

Responsibilities

Design email layouts and graphics that adhere to brand standards and the established design system, in close collaboration with the brand team.
Optimize all email designs for mobile, desktop, and dark mode.
Maintain a working understanding of HTML/CSS email constraints and rendering behavior across major clients (including Outlook, iOS, and Gmail) to ensure designs are buildable and consistent.
Design and deliver variants in support of A/B and multivariate testing across layouts, CTAs, and content.
Design for dynamic and personalized content, accounting for variable data, conditional content blocks, and product recommendation modules within journey emails.
Apply performance insights provided by CRM managers (open rates, click rates, conversions) to inform and iterate on design decisions.
Deliver high-quality designs; balancing quality, velocity, and managing deadlines.
Develop an organized system and rapport for managing daily/weekly creative needs for the CRM team.
Understand the project requirements, conceptualize creative ideas and support in the development of new designs across CRM and marketing.
Keep up to date with trends within the industry, as well as new tools, techniques, and software.
Work proactively to build good relationships within project teams and collaborate effectively with other competencies; for example CRM Managers, Retail Managers, and Operations teams.