Email Content Coordinator

The Upper Deck CompanyCarlsbad, CA
$28 - $30

About The Position

The Email Content Coordinator will create, coordinate, schedule and support Upper Deck’s online platform product launch initiatives and customer engagement through various methods including e-mails, web site banners, news posts, promotion support, etc.

Requirements

  • Bachelor’s degree in business, Marketing or a closely related field or equivalent experience.
  • 2+ years of experience in marketing, social media, promotions, advertising or related area.
  • Strong writing, editing and proofreading skills
  • Ability to manage a multitude of projects with varying deadlines
  • Strong focus on executing overall objectives and strategies
  • Excellent communication skills
  • Strong interpersonal, problem solving, and relationship building abilities
  • Ability to handle and lead multiple projects with a keen attention to detail
  • Ability to travel on behalf of the company
  • High energy, motivated self-starter
  • Ability to analyze data

Nice To Haves

  • Knowledge of Salesforce Marketing Cloud a plus
  • Knowledge of graphics programs (Adobe Photoshop, Canva, etc.) a plus
  • Knowledge of sports and entertainment a plus
  • Knowledge of trading cards, memorabilia, Comic Books, Collectibles, and NFT collectibles a plus

Responsibilities

  • Creates compelling news posts, e-mails, and website banners to support all product launches and promotions on Upper Deck’s online platforms
  • Create news posts to inform customers about activities occurring on the website
  • Works closely with different departments, including the brand, legal, and project management teams to secure necessary legal and licensor approvals for all e-mails, news posts, and banners
  • Creates and maintains an organizational calendar for the status of all news posts, e-mails, banners and approvals to ensure delivery of all critical deadlines
  • Manages and monitors a weekly posting schedule that outlines when each news post and email will be published
  • Review product documents and checklists for each product to determine key details to include in emails and news posts
  • Monitors product inventory levels and develops news posts to inform customers about product availability
  • Writes news posts to spotlight specific aspects of a product to re-engage with collectors
  • Reviews results of news posts and e-mail campaigns to generate key take-away and actionable items based on the data
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