Editorial Content Lead

Rocky Talkie•Denver, CO
•$75,000 - $85,000•Onsite

About The Position

Rocky Talkie is seeking an Editorial Content Lead to shape how the brand teaches, informs, and connects with its community through thoughtful, well-crafted content. This role will focus primarily on editorial content but also requires strong written and visual content creation skills across various multimedia platforms. The ideal candidate will help define how Rocky Talkie shares knowledge, tells stories, and builds trust through multimedia content and educational resources. This position requires technical product knowledge, outdoor expertise, and excellent editorial storytelling skills, focusing on helping customers and partners understand communication in real-world environments. The role executes Rocky Talkie’s educational and multimedia content, including website content, guides, product storytelling, and long-form brand narratives, ensuring content is engaging, inspiring, accurate, useful, and grounded in expertise. As Rocky Talkie grows, this role will help solidify the brand as a trusted resource on communication in high-consequence environments by building the necessary systems, voice, and content strategy. This position combines strategic thinking with hands-on execution, involving shaping editorial direction, writing, editing, coordinating contributors, and guiding visual production.

Requirements

  • 5+ years experience in editorial, copywriting, content strategy, brand storytelling, or related roles in the outdoor industry
  • Strong technical writing and editing skills with the ability to explain complex topics clearly
  • Mastery of AP Style and proper grammar
  • Experience developing educational or technical content for real-world users
  • Experience managing content production or working with contributors and collaborators
  • Comfort working cross-functionally with product, marketing, and creative teams
  • Strong attention to accuracy, clarity, and detail
  • Must reside in the Colorado Front Range

Nice To Haves

  • Experience in technical gear or safety-related industries
  • Experience translating technical product knowledge into accessible content
  • Experience building educational content that serves both consumer and professional audiences

Responsibilities

  • Develop and maintain a clear editorial vision for Rocky Talkie’s educational and storytelling content.
  • Plan and manage the editorial content calendar across website, guides, product education, and brand storytelling.
  • Identify the most valuable topics to help customers understand our brand, radio technology, and performance in real-world environments.
  • Ensure content aligns with brand positioning, customer needs, and product priorities.
  • Lead development of in-depth guides, resources, and educational materials related to backcountry communication, radio knowledge, and specific adventure sport applications.
  • Shape how product knowledge is translated into practical, accessible learning for customers.
  • Own written content across key website pages, including product education, activity resources, and technical explainers.
  • Continuously improve clarity, structure, and usefulness of existing content.
  • Assist with visual content direction across photo and video as it applies to and enhances the above.
  • Develop thoughtful long-form articles that reflect Rocky Talkie’s values, craftsmanship, and community.
  • Help tell the stories of how our products are used in real environments by real people.
  • Balance technical accuracy with approachable, engaging storytelling.
  • Help shape how the brand communicates expertise, reliability, and trust.
  • Write and edit content, including visual asset gathering, for use across multiple formats, including video scripts, articles, guides, interviews, and product storytelling.
  • Drive storytelling based on anecdotal input from ambassadors, influencers, subject matter experts, and internal contributors.
  • Collaborate with product, marketing, and creative teams to ensure accuracy and alignment.
  • Partner with designers, photographers, and filmmakers to bring editorial ideas to life.
  • Maintain a consistent editorial voice and high standards for clarity, usefulness, and accuracy.
  • Develop guidelines and processes that improve how content is created and reviewed.
  • Ensure content reflects real expertise and serves both passionate outdoor users and professional customers.

Benefits

  • health insurance
  • short term/long term disability
  • 401K matching
  • PTO
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