Economic Development Senior Consultant

CenterPoint Energy • Houston, TX

1d • Hybrid

About The Position

The Economic Development Senior Product Manager leads CenterPoint Energy’s economic development storytelling strategy and leverages a wide range of marketing tools to support business growth. This role promotes the CenterPoint Energy Economic Development team through digital and print channels to drive new business recruitment, expansion, and to provide marketing support for CNP’s economic development partners.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field required.
• Minimum of five (5) years of experience in marketing and sales environments.
• Proven accomplishments in product marketing implementation, new product development, or strategic marketing.

Nice To Haves

• MBA with a marketing emphasis preferred.

Responsibilities

• Develops and implements growth marketing strategies, maintains a database of new ideas, and conducts competitive, customer, and product analysis to identify strategic opportunities.
• Secures approval for strategic marketing plans and leads their execution by aligning prospect needs, market opportunities, and organizational competencies.
• Analyzes economic development partners and CNP’s assigned product lines to identify business growth opportunities.
• Builds marketing plans for lead generation, conducts environmental and customer research, and develops comprehensive business plans covering marketing mix, budgets, and performance forecasts.
• Oversees marketing spending, manages budget variances, and ensures cost-effective execution to achieve growth and profitability objectives.
• Develops tactical implementation plans for new strategies, business opportunities, and markets.
• Leads cross-functional teams to meet aggressive timelines and quality standards.
• Plans and executes pilot/market testing when appropriate, evaluates outcomes, and ensures smooth rollout of marketing initiatives.
• Communicates plans effectively to leadership, sales teams, service providers, and partner organizations.
• Anticipates implementation requirements and communicates channel and support needs across teams.
• Provides feedback on projects, mentors analysts, and promotes continuous improvement in marketing processes.
• Demonstrates strong leadership in team settings, driving collaboration, decisiveness, and results-oriented problem solving.
• Demonstrates initiative, resourcefulness, sound judgment, and integrity.
• Acts with decisiveness in setting priorities and overcoming barriers, while influencing others in a cross-functional environment.

Benefits

• Competitive pay
• Paid training
• Benefits eligibility begins on your first day
• Transit subsidies
• Flexible work schedule
• Paid holidays
• Paid time off
• Access to discounts at fitness clubs
• On-site wellness center at our headquarters in Houston
• Professional growth and development programs
• Tuition reimbursement
• 401(k) Savings Plan featuring a company match dollar-for-dollar up to 6% and a company contribution of 3% regardless of your contribution

What This Job Offers

• Job Type: Full-time
• Career Level: Senior