eCommerce Web Analyst

kate spade new york•New York, NY

1d•$65,000 - $75,000

About The Position

Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordinary things for the everyday, delivering seasonal collections of handbags, ready-to-wear, jewelry, footwear, home décor, and more. Known for its rich heritage and unique brand DNA, Kate Spade New York offers a distinctive point of view and celebrates communities of women around the globe who live their perfectly imperfect lifestyles. Kate Spade New York is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible. A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

Requirements

Bachelor’s degree required
2+ years of experience in digital or Ecommerce analytics and/or A/B testing
Strong analytical mindset with attention to detail
Proficiency in Google Analytics and BigQuery (required)
Experience with data visualization and analytics tools such as Excel, Tableau, Snowflake, or similar platforms
Working knowledge of SQL (BigQuery syntax preferred)
Familiarity with testing platforms such as Optimizely, Adobe Target, VWO, Monetate, or similar tools is a plus
Experience analyzing Ecommerce performance, A/B tests, or personalization initiatives preferred
Basic understanding of statistics and test measurement methodologies
Ability to transform data into actionable insights that explain user behavior and on-site activity
Strong communication skills and collaborative mindset

Nice To Haves

Familiarity with testing platforms such as Optimizely, Adobe Target, VWO, Monetate, or similar tools is a plus
Experience analyzing Ecommerce performance, A/B tests, or personalization initiatives preferred

Responsibilities

Support cross-functional teams by extracting, analyzing, and validating Ecommerce data
Assist in analyzing Ecommerce initiatives and campaigns, providing performance insights across user segments and audiences
Analyze and translate user behavioral data into clear narratives that illustrate user journeys, informing Ecommerce strategy and optimization efforts
Design, develop, and maintain dashboards and recurring reporting
Support A/B testing and personalization, including test design, QA, monitoring, and results analysis/interpretation
Leverage cross-platform data sources to evaluate site, campaign, and test performance
Ensure data accuracy and consistency across reporting outputs
Conduct diagnostic analyses to identify performance trends and opportunities
Contribute to ongoing improvements in analytics processes and reporting efficiency