Ecommerce Product Manager

Flair Airlines Ltd. • Edmonton, AB

1d • Onsite

About The Position

Flair Airlines is seeking an Ecommerce Product Manager to join their IT E-Commerce & Digital Marketing team. This role is crucial in shaping the digital customer experience across web and mobile platforms, focusing on optimizing the end-to-end digital customer journey. The position involves enhancing self-service capabilities, improving user experience, driving digital engagement, and supporting ancillary revenue growth through customer-centric digital solutions. This is an on-site position based in either Edmonton, AB or Vancouver, BC.

Requirements

• Bachelor’s degree in Business, Marketing, E-Commerce, Digital Product Management, Computer Science, or a related field is preferred. An equivalent combination of education and relevant experience will be considered.
• Minimum of 3–5 years of experience in digital product management, e-commerce, digital experience, or a related role.
• Experience using customer insights, analytics, and testing methodologies to improve digital performance and user experience is required.
• Clear criminal record check and satisfactory references.
• Must be legally eligible to work in Canada without restriction.

Nice To Haves

• Experience managing customer-facing digital products across web and app platforms is preferred.
• Demonstrated experience working with AB testing platforms or digital customer journey touchpoints is considered an asset.
• Experience working closely with revenue, marketing, design, and technology teams to deliver digital product enhancements is preferred.
• Previous experience in airline, travel, e-commerce, or another consumer-facing digital environment is considered an asset.

Responsibilities

• Leading the product design and management of digital touchpoints, including Booking flow, Manage My Booking, Online Check-in, and other in-journey and post-journey experiences.
• Designing intuitive, compelling, and easy-to-use digital experiences across web and app platforms.
• Developing a seamless digital experience that enhances the customer’s overall travel journey.
• Aligning and developing solutions with stakeholders to ensure a seamless user-centered journey.
• Using customer insights, performance data, and testing methodologies, including A/B and multivariate testing, to optimize conversion and digital performance.
• Working closely with the marketing team to ensure Flair’s web and app platforms deliver the right messaging and a brand-enhancing customer experience.
• Working with stakeholders across the business to manage the development pipeline and prioritize the highest-value initiatives.
• Identifying opportunities to improve digital self-service functionality, customer engagement, and the overall post-booking experience.
• Monitoring and supporting key performance measures, including ancillary revenue per passenger and online check-in rate.
• Other duties as assigned from time to time.

Benefits

• Comprehensive Salary - A salary that reflects your experience and contributions.
• Comprehensive Benefits - Competitive medical and dental coverage, disability insurance, life insurance, and an employee and family assistance program.
• Retirement Savings - A pension plan with employer-matched contributions.
• Unlimited Travel Perks – Enjoy free and discounted flights for you and your travel companions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level