eCommerce Marketing/Sales Manager (Walmart)

Prestige Brands•Tarrytown, NY

27d•$120,000 - $140,000•Hybrid

About The Position

The eCommerce Marketing/Sales Manager (Walmart) will help accelerate growth across Walmart's eCommerce business by bringing together retail media, digital shelf, analytics, merchandising, and sales strategy. This role will partner closely with internal teams and external partners to improve brand visibility, conversion, media effectiveness, and overall eCommerce performance.

Requirements

Bachelor's degree in Marketing, Business, Analytics, or a related field.
4+ years of experience in eCommerce, digital media, performance marketing, retail media, sales, or a related discipline.
Experience using Walmart Scintilla or similar retailer analytics platforms.
Experience developing and executing eCommerce or retail media strategies.
Strong understanding of retail media platforms and digital advertising formats.
Experience analyzing sales, media, shopper, or retailer performance data.
Ability to translate data and insights into actionable business recommendations.
Experience measuring and optimizing campaigns against performance objectives.
Strong analytical, organizational, communication, and presentation skills.
Ability to manage multiple priorities and work effectively across cross-functional teams.
Proficiency with Microsoft Excel and PowerPoint.
Ability to travel approximately 10%.
Must be authorized to work in the U.S. without employer sponsorship.
Ability to meet the physical demands of the role, including regular sitting; frequent talking/hearing; occasional standing, walking, reaching, stooping, kneeling, crouching, or crawling; and occasional lifting/moving of up to 35 pounds. Reasonable accommodations may be made for individuals with disabilities.

Nice To Haves

MBA preferred.
Experience with Walmart.com and Walmart Connect strongly preferred.
Experience with digital shelf optimization, retailer content, search, enhanced content, and conversion.
Experience within consumer products, retail, or a related industry.
Familiarity with additional retailer eCommerce platforms including Target.com, Costco.com, and Kroger.com.

Responsibilities

Develop and execute Walmart eCommerce and retail media strategies designed to drive incremental sales and profitable growth.
Lead retail media planning across platforms and formats including Sponsored Ads, DSP, retail search, and emerging media opportunities.
Partner with Sales, Brand Marketing, eCommerce, agencies, and Walmart teams to build integrated plans and improve business performance.
Support digital shelf strategy across product detail pages, content, SEO, GEO/AEO, enhanced content, assortment, merchandising, and conversion.
Use Walmart Scintilla and other retailer analytics tools to identify trends, opportunities, competitive activity, and areas for optimization.
Evaluate media performance using measures such as ROAS, incrementality, halo impact, new-to-brand, conversion, sales lift, and other relevant KPIs.
Connect media investment to sales performance through forecasting, measurement, and performance analysis.
Manage retail media budgets, spend pacing, and investment allocation.
Partner with agencies and external vendors to execute campaigns, monitor results, and optimize performance.
Identify opportunities to improve audiences, media mix, creative, content, promotions, and shopper engagement.
Support key promotional programs, merchandising initiatives, and retail events.
Build and improve tools, processes, reporting, and best practices that strengthen eCommerce execution.
Support broader omnichannel eCommerce initiatives.