eCommerce Content Specialist

Norwegian Cruise Line Holdings Ltd. • Miami, FL

22h

About The Position

The eCommerce Content Specialist ensures the accuracy and timely updates of web content on RSSC.com and its associated properties. This role involves collaborating with international, consumer, trade marketing, and revenue management teams to gather and input all necessary assets for product offerings and itinerary deployment. Utilizing content management systems, the specialist will update and maintain media assets, including images, PDFs, and web pages, using HTML and CSS.

Requirements

• Bachelor's Degree in Business, Marketing or related field of study or any equivalent combination of education and/or experience.
• 2 years Digital Marketing experience.
• Basic experience using HTML, CSS, Photoshop.
• Strong background and knowledge of Content Management Systems and Microsoft Office Suite.
• Excellent written and verbal communications skills.
• Familiar with content management systems.
• Ability to use time effectively, prioritize, and manage multiple projects with time sensitive deadlines.
• Ability to approach others in a tactful manner and to respond well under pressure.
• Excellent follow up skills.
• Proficient in Microsoft Word and Excel.

Nice To Haves

• Travel industry experience preferred.
• Experience in proofreading and eye for design are a plus.
• Experience using Photoshop, Dreamweaver, Adobe Customer Journey Analytics a plus.
• Proficiency in Content Management Systems – with Drupal, Adobe Experience Manager and Salsify a plus.
• Experience with SEO and AEO a plus.

Responsibilities

• Collaborate in the creation and regular updates of web pages on RSSC.com, guaranteeing the display of accurate and up-to-date information.
• Collaborate with creative team to implement design and development of web pages using HTML and CSS.
• Utilize content management systems to refresh and maintain the content and imagery on our brand websites, ensuring they remain current and engaging.
• Work closely with our international offices and trade marketing teams to streamline requests, adhere to project timelines, and secure necessary assets.
• Ensure requests are clearly communicated and executed to maintain consistency across consumer and trade content, promotional offers, homepage messaging, and landing pages.
• Provide assistance for ad-hoc CMS-related requests from the Marketing team, including the management of vanity URLs, hosting of images, PDFs, and more.
• Serve as a liaison between Revenue Management, Destination Services, and the digital team for timely updates and requests, ensuring content changes are accurately reflected on our site.
• Oversee the management of the Information inbox, ensuring that all inquiries are promptly addressed or delegated to their corresponding departments.
• Handle lower-level Web Requests to become more acquainted with the business operations and Content Management System (CMS) while escalating more complex issues to the eCommerce Manager.
• Audit and review content across critical sections of the website for accuracy and relevance.
• Coordinate with global stakeholders to approve content and source new copy and imagery as necessary.
• Carry out general SEO tasks based on technical recommendations to enhance the site's visibility and search engine rankings.
• Employ process documentation for ongoing tasks and contribute to the knowledge base by documenting new learnings.
• General support for upcoming mobile app development, website redesign and CMS migration efforts.
• Perform other job-related functions as assigned.
• Support website audits with a special focus on optimizing the mobile experience; identifying and resolving issues such as image cropping errors, scroll bars, accessibility concerns, and copy legibility.
• Maintain the Regent Program calendar, keeping it up to date with promotions and other e-commerce initiatives to ensure the Digital Experience team is informed about the available windows for code deployments and miscellaneous development launches.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level