Associate, Ecommerce

Girl Scouts of the USA•New York, NY

6d•Hybrid

About The Position

Girl Scout Merchandise (GSM) is seeking a highly motivated Ecommerce Associate to support the continued evolution of girlscoutshop.com, including a multi-phase platform transformation designed to modernize the digital experience and enable long-term omnichannel growth. This role is critical in supporting day-to-day ecommerce execution, change management, and training enablement for both internal teams and council partners as the platform becomes more sophisticated. The Ecommerce Associate will help ensure operational excellence across a growing set of responsibilities, including managing content and merchandising across multiple user experiences (consumer and wholesale), supporting performance reporting, and maintaining a high-quality onsite experience. The ideal candidate is detail-oriented, hands-on, and comfortable operating in a fast-paced, resource-constrained environment, with a strong interest in ecommerce, digital merchandising, and customer experience. This role is a unique opportunity to support a major digital transformation while gaining hands-on experience across ecommerce operations, customer experience, and omnichannel strategy. Success in this role requires a balance of executional excellence, curiosity, and a willingness to roll up your sleeves to support a growing and evolving ecommerce business.

Requirements

Bachelor’s degree (BA, BS, BBA, etc.) from four-year college or university or equivalent
3+ years' of experience in a corporate environment
Understanding of ecommerce operations, including onsite merchandising, promotions, content management, and business-led QA and user testing practices
Strong knowledge of digital customer experience and conversion drivers, including how merchandising, content, navigation, and UX impact KPIs (e.g., conversion, AOV, engagement)
Experience leading or supporting ecommerce platform enhancements or replatforming efforts, including defining user stories, UAT, business validation, and change management/adoption
Working knowledge of B2C and B2B/wholesale ecommerce models, including differences in user needs, merchandising strategies, and operational workflows
Ability to translate business needs into clear requirements, testing scenarios, and optimization opportunities
Strong attention to detail and ability to execute with accuracy in a fast-paced environment
Hands-on, proactive mindset with willingness to take ownership of executional work
Strong organizational and project management skills
Analytical mindset with comfort working with data and reporting tools
Excellent communication skills and ability to collaborate across teams
Adaptability and comfort working through ambiguity and evolving priorities
Customer-first orientation with focus on improving user experience
Proficiency in Microsoft Excel and PowerPoint (or equivalent tools)
Hands-on experience with ecommerce platforms, CMS tools, and analytics platforms (e.g., GA4) with ability to track and measure performance against KPIs
Familiarity with site health and optimization tools (e.g., Siteimprove or similar)

Nice To Haves

Experience supporting website content, merchandising, or campaign execution preferred
Basic understanding of HTML/CSS (preferred)

Responsibilities

Lead structured user testing and business QA by defining test strategies (in partnership with Technology/Product), developing user stories and test scripts, validating key end-user journeys, and supporting production release validation to ensure a high-performing, seamless experience
Liaise with Technology/Product teams, ensuring business needs are clearly translated into requirements, and that releases meet merchandising, ecommerce, and user experience expectations.
Coordinate UAT and pilot programs with Technology/Product, including engaging internal stakeholders and council partners in structured testing groups to gather actionable feedback ahead of releases.
Support the ongoing ecommerce replatform by assisting with content updates, site QA, and rollout coordination
Triage site issues and support tickets, partnering with Technology to coordinate escalation, track recurring issues, and ensure resolution through QA validation and post-release monitoring
Contribute to change management efforts, including documenting future-state processes, defining workflows, and driving adoption of new tools and capabilities across internal teams and council partners.
Develop and deliver training materials and resources for internal teams and council partners
Serve as a key support partner to the Ecommerce Manager, enabling focus on strategic optimization and roadmap execution
Support council users in navigating and utilizing the new platform, particularly for B2B/wholesale functionality
Lead communication, troubleshooting, and ongoing training for council partners
Drive alignment between ecommerce, merchandising, and council needs by translating council feedback into actionable improvements to the site experience, assortment, and workflows
Execute weekly onsite promotions, including setup, QA, and ongoing optimization
Maintain working knowledge of core site merchandising functions—including homepage updates, campaign and seasonal landing page creation, and onsite merchandising execution—to provide backup operational support as needed.
Analyze site performance using GA4, SiteImprove, and other analytics tools, translating data into actionable insights tied to KPIs such as conversion, AOV, engagement, merchandising effectiveness, and revenue.
Own measurement and reporting of site optimizations and enhancements, ensuring changes are tracked, evaluated against defined success metrics, and incorporated into ongoing KPI reporting and performance visibility.
Monitor overall site health, user experience, and functionality while proactively identifying and prioritizing data-driven opportunities to improve conversion, engagement, and onsite performance.
Partner with Merchandise, Marketing, Technology, and Analytics teams to support campaign execution and site updates
Contribute to promotional calendar planning and execution
Help ensure alignment across multiple user experiences (B2C and B2B)

Benefits

Medical and Behavioral Health Coverage Plan options with individual and family coverage which includes wellness, hospitalization, and fertility assistance. Both plans include GSUSA partial subsidy of premium costs
Dental and vision coverage
Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) including Health, Dependent Care, and Limited FSA for those with Health Savings Accounts
Company-paid life insurance
Flexible work arrangements
12 weeks of paid parental leave
401(K) with company match
Short- and Long-Term Disability for salary continuation
Health and Wellness Classes and Activities throughout the year
20+ days of paid time off
2 floating holidays
9 workplace holidays per year
Paid holiday year-end office closure between Christmas and New Year's