DX Consultant

Kantar•New York, NY

1d•Hybrid

About The Position

Dx Analytics is a digital research and strategy consulting team, born out of a unique combination of digital expertise gained at the forefront of online research, strategy, and activation for some of the world's largest brands. Dx Analytics was formed from Mavens of London, a boutique digital consultancy acquired by Kantar in early 2020 to expand Kantar’s digital analytics & research expertise. Dx Analytics’ work is truly global, across industries and continents. We distinguish ourselves by using search engine and social media data to provide insights into people and their behavior, translating this into online strategies that drive genuine business benefits. Our role is to help brands understand how the digital landscape works, and what they can learn about their customers there, from trends in Google searches and social conversations to the sales uplifts from new forms of digital media. Mining consumer data trails from social listening, eCommerce sites, reviews sites, forums, and blogs, Dx Analytics leverages the large-scale raw data of the internet, and uses it to map and understand the paths that brands should tread, feeding into marketing strategy, product innovation, and more.

Requirements

0-2 years of relevant experience
Intellectual curiosity
A pioneering mind-set
An undaunted attitude
Clever, inquisitive, keen to learn
Care about the quality of your work
Strong academic record (ideally with numeric experience)
Positive mix of extracurricular activities
Able to craft impactful insights from the synthesis and analysis of data
Fluency in English is mandatory

Nice To Haves

Experience with and enjoy manipulating data
Fluency in other languages (especially Spanish)
Enthusiasm for learning, with a strong desire to broaden your knowledge across the digital landscape.
Exceptional verbal and written communication skills, with the ability to explain complex technical concepts clearly to both expert and non-expert audiences
Experience manipulating large, complex datasets
Ability to translate data into useful insights and engaging stories
Skill in responding to open-ended, creative prompts/instructions
Experience discussing data-driven recommendations with decision-makers
Experience with Google Analytics, Adobe Analytics, Facebook for Business, Google Ads, and/or other digital media tools would be an edge

Responsibilities

End-to-end delivery of quantitative and qualitative analysis of data, identifying insights that answer client questions and drive informed decision making
Day to day communication with client stakeholders, including the presentation of data-driven outputs, to identify client needs and build relationships with key stakeholders.
Using novel software, including Dx Analytics’ own proprietary technology in Python, to identify and extract online datasets.
Assisting Dx Analytics in the creation of whitepapers and showcase materials.

Benefits

Equality of opportunity for everyone is our highest priority
Support colleagues to work in a way that supports their health and wellbeing
Flexible approach to ensure everybody feels included, accepted, and that we can win together
Dedicated to creating an inclusive culture
Value the diversity of our people, clients, suppliers and communities
Encourage applications from all backgrounds and sections of society
Integrated way of rewarding our people based around a simple, clear and consistent set of principles
Market competitive rewards
Support a pay for performance culture
Reward and career progression opportunities are linked to what you deliver
Fair and supportive working environment where people feel included, accepted and are allowed to flourish
Space where their mental health and well being is taken into consideration
Create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes