DTC Planning Manager
About The Position
Dana-co, a leading company specializing in luxury intimate apparel, is seeking a highly analytical DTC Planning Manager to support new product buying, inventory planning, Amazon FBA management, weekly selling analysis, financial forecasting, and budget planning across our direct-to-consumer businesses. This role will be responsible for placing quarterly new product buys, managing inventory productivity, forecasting demand, analyzing weekly sales performance, and supporting financial reforecasts and annual budget planning. The ideal candidate is highly skilled in Excel, comfortable working with large data sets, and able to turn selling trends into clear business recommendations.
Requirements
- 4+ years of experience in planning, inventory management, merchandise planning, demand planning, financial planning, or a similar analytical role.
- Advanced Excel skills required.
- Strong analytical, organizational, and communication skills.
- Ability to manage large data sets and translate analysis into actionable recommendations.
- Comfortable working in a fast-paced, growth-oriented environment.
Nice To Haves
- DTC, e-commerce, Amazon, apparel, intimate apparel, retail, or consumer products experience preferred.
- Experience with Amazon Seller Central, FBA inventory planning, Shopify, ERP systems, BI tools, or planning tools is a plus.
Responsibilities
- Place quarterly new product buys for DTC channels based on sales trends, inventory needs, margin goals, and growth plans.
- Recommend style, color, and size-level buy quantities to support demand and minimize excess inventory.
- Forecast and manage Amazon FBA inventory, including replenishment needs, weeks of supply, inbound inventory, and stockout risk.
- Analyze weekly selling across all DTC businesses, including e-commerce, Amazon, and digital marketplaces.
- Track sales, margin, AUR, units, inventory, sell-through, and weeks of supply.
- Identify business risks and opportunities and recommend actions to improve sales, margin, and inventory productivity.
- Build and maintain sales, margin, inventory, and receipt forecasts.
- Support monthly and quarterly reforecasting based on actual results, business trends, marketing plans, and inventory availability.
- Assist in annual budget planning and financial modeling.
- Partner with merchandising, marketing, operations, finance, and e-commerce teams to align plans and execution.
- Improve planning tools, reporting processes, and analytical visibility.
Benefits
- Health, Vision, and Dental Insurance
- Flexible Spending Accounts (FSA)
- Paid Vacation, Sick, and Personal Time
- Paid Holidays
- 401(k) with Company Match
- Parental Leave (including non-birthing parents)
- Short-Term Disability
- Employee Assistance Program (EAP)
- Bereavement Support
- Education Reimbursement
- Voluntary Benefits including Life Insurance, AD&D, Critical Illness, Accident Insurance, Hospital Indemnity, and Group Legal Services
- Employee Discounts
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
