Donor Engagement Officer

Trinity Health•Grand Rapids, MI

About The Position

The Donor Engagement Officer develops and executes strategies to acquire, retain, engage, and upgrade donors in support of Saint Mary's Foundation fundraising goals. The role manages a portfolio of mid-level and recurring donors, using data analytics, donor segmentation, and personalized engagement to build a sustainable donor pipeline. In collaboration with Foundation leadership and philanthropy services staff, the officer identifies ways to increase donor participation and loyalty, expand recurring giving, and prepare donors for major gift readiness. Donor growth is supported through targeted appeals, giving societies, digital engagement, community fundraising initiatives, and other donor-centered experiences that increase philanthropic support for Trinity Health Grand Rapids.

Requirements

Bachelor's degree in business or a related field, such as event planning, public relations, communications, marketing, or advertising.
Three to five years of experience in fundraising, donor engagement, marketing, sales, business development, customer relationship management, or a related field.
Experience managing projects, campaigns, or relationship portfolios with measurable outcomes.
Experience in annual giving, mid-level giving, donor engagement, donor relations, healthcare philanthropy, or nonprofit fundraising.
Experience using donor databases, fundraising analytics, donor segmentation tools, and CRM systems.
Experience developing donor acquisition, retention, recurring giving, or upgrade strategies.
Knowledge of fundraising best practices and donor lifecycle management.

Responsibilities

Manage a portfolio of mid-level and recurring donors through personalized cultivation, solicitation, stewardship, and engagement strategies to increase donor retention and philanthropic support.
Develop and execute donor acquisition, retention, recapture, and upgrade strategies to strengthen the Foundation's donor pipeline and increase long-term donor value.
Use donor analytics, PRIZM segmentation, giving behavior, and demographic insights to develop targeted donor engagement and fundraising strategies.
Lead the Foundation's recurring giving program, including donor acquisition, retention, stewardship, and growth initiatives.
Develop and manage mid-level giving strategies to transition qualified donors into major gift portfolios.
Collaborate with the Sr. Director, Special Gifts and Foundation leadership to identify donors with major gift potential and facilitate their movement through the philanthropic pipeline.