Division Director of Marketing

Sekisui House U.S.•Boise, ID

3h•Hybrid

About The Position

This role leads the division’s marketing function, driving the planning, execution, and performance of marketing initiatives to support sales, brand positioning, and business growth. The position manages a team of experienced marketing professionals and ensures that campaigns, programs, and strategies align with corporate objectives and division priorities. It collaborates cross-functionally to influence and guide decision-making, optimize marketing performance, and maintain consistent brand messaging across all channels.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or related field.
6–8 years of relevant professional experience.
Broad knowledge of marketing strategy, brand management, and multi-channel campaign execution.
Strong leadership and people management skills, including coaching and developing team members.
Ability to influence and collaborate across multiple functions and organizational levels.
Excellent analytical and problem-solving skills with the ability to make data-driven decisions.
Effective project and operational management skills with the ability to prioritize and meet deadlines.
Strong communication and presentation skills for diverse audiences.
Knowledge of marketing technology, systems, and tools for campaign management and measurement.
Vendor management and contract oversight capabilities.
Ability to translate business objectives into actionable marketing strategies.
Creative thinking and innovation in developing marketing solutions.

Nice To Haves

Experience in homebuilding, real estate, or residential development.
Experience managing multi-channel marketing programs and cross-functional teams.

Responsibilities

Lead the development and execution of the division marketing plan, ensuring alignment with corporate brand standards and business objectives.
Manage a team of marketing professionals, providing guidance, coaching, and performance management to achieve operational goals.
Oversee marketing programs and campaigns across digital, field, creative, and communications channels.
Collaborate with cross-functional leaders, including Sales, Construction, and Digital Marketing, to ensure cohesive strategies and execution.
Monitor marketing performance, analyze results, and provide recommendations to optimize campaigns, budgets, and ROI.
Establish and maintain operational processes, workflows, and best practices to drive efficiency and quality.
Influence stakeholders outside the marketing function by providing insight, expertise, and guidance on marketing policies, practices, and approaches.
Oversee vendor relationships and contracts for marketing services, ensuring quality deliverables and cost-effectiveness.
Stay current on market trends, competitive landscape, and industry best practices to inform marketing strategy and innovation.
Support short-term operational planning and execution of division-level marketing objectives.