Director – US GTM – Consumer/Patient Data Strategy Director

Sanofi•Morristown, NJ

3d•Hybrid

About The Position

The Director, US GTM Consumer/Patient Data Strategy Director is part of the United States data management and data governance team, reporting to the US GTM Senior Director. The Director is a key player in the comprehensive data management program to ensure that the United States omni channel data strategy enables the business strategy.

Requirements

BS – Data Science, Business or related field – required.
Ability to understand the big picture and translate business strategy into data strategy.
2+ years of experience in supporting data scientists on data management capabilities in producing AI Ready datasets and in Clean Room solutions (Ex: LiveRamp)
2+ years of experience in supporting digital marketing campaigns, digital data vendor contracting and pharmaceutical sales and marketing data sources.
Knowledge of and/or experience in pharmaceuticals sales operations; understand how data is applied in a pharmaceutical commercial operations context.
Understands the basic principles of data management, data processing, data governance and date stewardship (data quality).
Strong communication skills, including the ability to communicate the data management subject matter to a non-technical/unfamiliar internal customer.

Nice To Haves

8+ years of experience with pharmaceutical commercial data management with the emphasis on consumer/patient data sources – preferred.

Responsibilities

Business accountability for commercial (Omni Channel) consumer/patient data strategy function.
Collaborate with data scientists, brand marketing teams, commercial functions, field force teams, BI & Analytics, Digital, and agencies to define and execute the vision and data strategy in alignment with the business strategy.
Contribute to commercial data strategy and modernization (Diamond ODH/Clean Room, etc.) of data management capabilities.
Lead vendor onboarding (data contracts, compliance requirements, etc.) and vendor performance management.
Lead the compliance and data tokenization strategy and implementation for DTC measuring efforts.
Lead data quality management strategy.
Lead metadata and tagging taxonomy management strategy and tool selection.