Director, Technology

Adelphi Group•New York, NY
•$160,000 - $200,000•Hybrid

About The Position

MRM is part of Omnicom Precision Marketing’s activation practice, which combines CRM platform expertise, journey management, first-party data, creative, and performance capabilities to deliver data-driven activation and connected customer experiences. MRM is a relationship marketing agency focused on CRM, Customer Experience, and Commerce, with data and marketing technology at its core. The Director of Technology leads the delivery of agency digital technology work, including websites, email programs, digital advertising, and mobile apps. The role sets technical direction and standards while staying involved in project work to guide teams, solve problems, and maintain quality under tight deadlines. The Director partners with internal strategy, creative, analytics, and account teams, as well as client IT and marketing stakeholders, to turn business goals into practical, scalable solutions. The role ensures technical approaches, estimates, timelines, and staffing are appropriate, and contributes expertise to client delivery and business growth. The ideal candidate is a hands-on technology leader who is organized, focused, and calm under pressure. They communicate effectively with technical and non-technical audiences, demonstrate strong leadership and people-management skills, and bring business acumen, analytical ability, and problem-solving skills. Omnicom’s policy requires employees to work in the office at least three days per week, to the extent permissible by local law, unless the agency or manager directs additional in-office days.

Requirements

  • Bachelor’s degree in Information Technology, Computer Science, or a related field; equivalent experience is considered.
  • At least 7 years of relevant experience delivering digital marketing technology, ideally in an agency or consultancy environment.
  • At least 2 years leading a team or practice, including direct reports and mentoring technical leads.
  • Proven record of delivering a mix of websites, email/CRM programs, digital advertising, and mobile apps for multiple clients concurrently.
  • Experience with enterprise marketing and content platforms, including Adobe Experience Cloud (such as AEM, Adobe Analytics, or Adobe Campaign) or an alternative content management/digital marketing platform.
  • Experience with Salesforce, such as Marketing Cloud or Sales/Service Cloud, for CRM, email, and customer data integrations.
  • Experience with Contentful or another headless CMS, including content modeling and API-based delivery.
  • Working knowledge of JavaScript, including modern frameworks, Node.js, and PHP.
  • Working knowledge of HTML5, CSS3, REST APIs, web services, and JSON/XML data exchange.
  • Working knowledge of AWS cloud services and hosting, deployment pipelines, and environment management.
  • Strong verbal, written, presentation, and active-listening communication skills, including the ability to explain technical trade-offs to engineers and non-technical clients.
  • Strong leadership and people-management skills, advanced business acumen, and proven analytical and problem-solving abilities.

Nice To Haves

  • Agency or consultancy experience delivering digital marketing technology.
  • Experience with Adobe Experience Cloud, including Adobe Experience Manager, Adobe Analytics, or Adobe Campaign.
  • Experience with Salesforce Marketing Cloud or Sales/Service Cloud.
  • Experience with Contentful or another headless CMS.
  • Experience with AI-enabled tools.

Responsibilities

  • Oversee end-to-end technical delivery of a portfolio of agency projects, including websites, email programs, digital advertising and ad tech, and mobile apps, from discovery through launch and ongoing support.
  • Set technical direction, architecture standards, and best practices across web, CRM/email, and mobile work; review solutions for scalability, security, performance, and accessibility.
  • Guide platform strategy and implementation across Adobe Experience Manager and Marketing Cloud, Salesforce including Marketing Cloud, and Contentful; recommend suitable technology for client needs.
  • Partner with strategy, creative, analytics, and account teams to translate business goals and campaign requirements into technical plans, estimates, and timelines.
  • Lead, mentor, and develop developers, QA staff, and technical leads; document development processes and coach new team members.
  • Establish and enforce quality practices, including code review, QA and testing, release management, and CI/CD, to support dependable on-time launches.
  • Manage relationships with client technology stakeholders, third-party vendors, and hosting and cloud partners such as AWS.
  • Experiment with and integrate processes, tools, and emerging technologies, including AI-enabled tools, to encourage continuous improvement.
  • Create metrics and reporting that provide relevant feedback on delivery health and quality.
  • Assist in developing technical documentation, including case studies, best practices, processes, and procedures.
  • Work with team leaders to maintain visibility of project schedules and potential roadblocks.
  • Support new business efforts through estimates, proposal creation, and presentations.
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