Director, Strategy - Westover Hills Baptist

Tenet Healthcare Corporation•San Antonio, TX

About The Position

This role leads in the development and implementation of facility business strategy, focusing on improving market share consistent with Tenet Healthcare’s mission and core values. The position utilizes data to analyze market dynamics, trends, and competition, and assesses market development strategy and industry trends to generate innovative ideas. The Director demonstrates exceptional financial management and analytical skills, leads the annual business planning process, prepares forecasts, and advises the CEO on short- and long-term strategies. This role also aids in service line development by identifying, evaluating, and gaining consensus for new or expanded services, collaborating with leaders to ensure physician engagement and understanding operational components. The Director manages the Provider Outreach Program to meet community needs through physician recruitment, building targeted performance objectives and supporting program priorities. Additionally, the role analyzes data for fact-based decision-making and monitors variances to understand facility trends, and leads an effective consumer engagement plan to improve consumer experience through marketing and education.

Requirements

Minimum of five years of experience in Strategic Planning and Healthcare Strategy/Development is required.
Experience developing complex business plans and using data to drive strategy is a must.
Knowledge of healthcare organization and administration and of standards and laws applicable to managing strategy and planning issues with facility operations.
Knowledge of healthcare, strategic and financial planning.
Proven financial management skills, capable of reaching closure and timely accomplishment of objectives with a focus on P & L.
Knowledge of principles of interactive planning, participatory management and influence management.
Skilled at executing strategy and problem solving; asks the right questions, follows up and determines the facts, setting priorities based on business opportunity.
Skilled at spotting trends and developments.
Able to direct the development of business plans and proformas.
Strong project management skills and follow-through from vision to execution, with measurable results to the bottom line.
An individual highly motivated to work cross-functionally in order to accomplish goals and effect change.
Someone skilled at uniting various constituencies to work together harmoniously to achieve high quality patient care.
One who believes in reaching out to physicians in a unique and innovative manner.
He/she strives to be inclusive with physicians on key decisions and meets frequently with physicians to ascertain their needs.
Excellent at team building and motivating people.
Able to identify the right people to execute strategic opportunities and motivate people to act whether they are peers, subordinates, physicians or administrators.
Skilled at accomplishing goals through others.
Someone who understands the dynamics and politics of a hospital environment and has the ability to navigate between disparate entities to successfully unite constituencies toward a common cause.
An individual who is a “pre-emptive communicator” and one that strives to proactively address issues before they become problems.
Proven ability to provide high quality, cost effective care through innovation, reputation and positive employee and physician relations.
Excellent interpersonal skills; and a dedicated listener, comfortable in a variety of settings dealing with diverse constituencies; a broad thinker.
The ability to communicate clearly and effectively both verbally and in writing.
An individual of highest personal and professional integrity, principle and knowledge, earning respect and support when making difficult decisions and choices.
Able to establish immediate credibility with peers, senior leadership, medical staff, and the Board.
A collaborative and operational manager who will give employees a voice and encourage full participation of all team members.
A team player, good listener and consensus builder who truly values the input of others and their contributions, and positively responds to such input.
An undergraduate degree in Business, or appropriately relevant field, is required.

Nice To Haves

An advanced degree in Business, Healthcare Administration, or Public Health is strongly preferred.

Responsibilities

Leads in development and implementation of facility business strategy
Develops and implements strategy which leads to improvement in market share consistent with Tenet Healthcare’s mission and core values.
Uses data to analyze market dynamics, trends and competition and implements strategies to meet market demand.
Assesses market development strategy and industry trends as appropriate, leading to the generation of innovative ideas to improve current business plan and achieve desired results.
Demonstrates exceptional financial management and analytical skills while leading the annual business planning process and preparing forecasts.
Effectively advises CEO in the development and execution of short- and long-term strategies.
Establishes and influences others to achieve goals, targets and metrics consistent with strategic and operational objectives.
Demonstrates excellent formal presentation and interpersonal communication skills that result in understanding of, and commitment to, strategic initiatives.
Leads senior executive team in advancing the system’s short- and long-term strategic plans.
Identifies, evaluates, and gains consensus for development of new or expansion of current inpatient and/or outpatient services and programs based on lack of current supply, quality, growth and/or service in the market.
Works in collaboration with health system/hospital/department leaders to develop strategic service lines ensuring physician engagement to achieve desired results in quality, service, operations and financial metrics.
Understands all operational components necessary to implement a new or expand a current service line, including but not limited to capital, equipment, people, education, quality metrics and costs.
Monitors, understands and assesses service line performance by key performance indicators (volume, outcomes, market shares, etc.).
Gathers competitive intelligence from the community on service line opportunities.
Leads discussions with physicians, community-based facilities, local payers, providers and employers to gain information related to collaboration and support for strategic initiatives and service line development/enhancement to meet the needs of the community served.
Work in collaboration with other Tenet and Tenet JV facilities (hospitals and USPI locations) to develop network opportunities and service line enhancements.
Effectively manages the Provider Outreach Program and works to meet community need through recruitment of physicians
Builds targeted performance objectives for Provider Outreach team which identifies opportunities for greater collaboration to achieve common goals of better serving our shared patients.
Supports Provider Outreach Program priorities, identifies outreach partners across the care continuum, and develops strategies and metrics while monitoring progress to plan (e.g., physician manpower plan, progress toward service line goals and PRM activity including reach and frequency).
Ensures community, physician and longitudinal care partners, awareness of new initiatives and identification and remediation of service issues that may impact program development.
Plans, organizes and directs strategies that develop physician relationships and physician manpower plans consistent with facility service line plans and community need.
Works in collaboration with physician recruiters to fulfill community need in a manner consistent with service line requirements.
Maintains high visibility among physician community and earns a reputation for effectively listening and leading facility change efforts that build physician loyalty and enhance the patient experience.
Studies internal and external data trends to realize opportunities to better serve the community.
Identifies and vets new business opportunities based on research and analysis.
Monitors internal data to understand the driving forces of business variables, and then implements corrective action when/where appropriate.
Understands and demonstrates competency utilizing all data available.
Executes effective marketing plans that differentiate services based on quality, service, and/or outcomes and have measurable positive ROI.
Leads efforts that provide consumer education around care options and collectively enhance patient experience.
Serves on the patient advisory, physician leadership group and patient satisfaction committees.
Leads an effective consumer engagement strategy, within budgeted guidelines, that creates differentiation and awareness in the facility’s market.