Director - Spend & Rewards Engagement

American Express•New York, NY

8d•$123,000 - $215,250•Hybrid

About The Position

The Director, Spend & Rewards Engagement will lead the strategy and execution of marketing programs that create new reasons for Small Business customers to engage with American Express. This leader will help customers discover and realize Membership value, increasing customer engagement, spending, and business growth. The role leads a portfolio spanning personalized offer strategies, Membership Rewards, merchant offers, industry-focused marketing, strategic partnerships, and emerging customer-engagement opportunities. The Director will use customer insights, analytics, experimentation, and financial performance to identify growth opportunities, shape investment decisions, and continuously improve marketing outcomes. This is a highly visible leadership role that requires more than strong marketing execution. The successful candidate will be an exceptional enterprise partner, performance marketer, and influential communicator who can align diverse stakeholders, shape strategic and capability roadmaps, secure support and investment, and translate complex opportunities into clear decisions and measurable results. The Director will lead and develop a team of marketers and work across Finance, Technology, Marketing, Marketing Operations, Legal, Compliance, Investment Management, Analytics, Servicing, Business Development, Product, Membership Rewards, and Offers organizations. The ability to influence without direct authority and build trusted, productive partnerships across a highly matrixed company will be critical to success.

Requirements

Exceptional enterprise partner
Performance marketer
Influential communicator
Ability to align diverse stakeholders
Ability to shape strategic and capability roadmaps
Ability to secure support and investment
Ability to translate complex opportunities into clear decisions and measurable results
Ability to influence without direct authority
Ability to build trusted, productive partnerships across a highly matrixed company

Responsibilities

Lead the strategy and execution of marketing programs that create new reasons for Small Business customers to engage with American Express.
Help customers discover and realize Membership value, increasing customer engagement, spending, and business growth.
Lead a portfolio spanning personalized offer strategies, Membership Rewards, merchant offers, industry-focused marketing, strategic partnerships, and emerging customer-engagement opportunities.
Use customer insights, analytics, experimentation, and financial performance to identify growth opportunities, shape investment decisions, and continuously improve marketing outcomes.
Align diverse stakeholders, shape strategic and capability roadmaps, secure support and investment, and translate complex opportunities into clear decisions and measurable results.
Lead and develop a team of marketers.
Work across Finance, Technology, Marketing, Marketing Operations, Legal, Compliance, Investment Management, Analytics, Servicing, Business Development, Product, Membership Rewards, and Offers organizations.
Influence without direct authority and build trusted, productive partnerships across a highly matrixed company.

Benefits

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities