Director, Sales - WSS

Foot Locker•Los Angeles, CA

65d•$130,000 - $160,000•Hybrid

About The Position

This hybrid position will be located at our WSS office. Expectations for hybrid in-office schedule is three days a week, Tuesday, Wednesday, and Thursday. The Director of Sales – is a senior leader responsible for defining and executing WSS’s revenue strategy to drive sustainable growth, profitability, and market expansion. This role leads the sales organization with a focus on strategic planning, operational excellence, team development, and customer relationship management. The Director of Sales partners closely with Executive Leadership to align revenue goals with overall business objectives and ensures disciplined execution across all sales channels. This position requires a balance of strategic vision and hands-on leadership, with accountability for revenue performance, margin optimization, market penetration, and long-term customer value.

Requirements

Bachelor’s degree in Business, Marketing, or related field required; MBA preferred.
10+ years of progressive sales experience, including at least 5 years in multi-unit or regional sales leadership.
Proven success managing geographically dispersed sales teams.
Demonstrated track record of exceeding revenue targets and driving regional growth.
Strong understanding of forecasting, pricing strategy, and margin management.
Experience with CRM systems and sales analytics tools.
Strong strategic and operational leadership skills.
Ability to lead and influence across multiple states and markets.
Excellent communication, negotiation, and executive presentation skills.
Data-driven decision-making and strong analytical capabilities.
Willingness and ability to travel within the West Region as needed.
High level of accountability, integrity, and professional judgment.
Ability and travel across the region (approximately 40–60%) as needed to support business objectives.

Nice To Haves

MBA preferred

Responsibilities

Develop and implement a comprehensive, multi-year sales strategy aligned with company growth targets.
Establish annual and quarterly revenue goals, sales forecasts, and performance benchmarks.
Identify new revenue streams, market segments, and expansion opportunities.
Evaluate competitive landscape, industry trends, and customer insights to inform strategic direction.
Lead pricing strategy in partnership with Finance to maximize profitability and market competitiveness.
Oversee sales pipeline management to ensure accurate forecasting and visibility into performance.
Implement and monitor KPIs to drive accountability and measurable results.
Standardize sales processes, tools, and CRM utilization to improve efficiency and reporting accuracy.
Analyze sales performance data and implement corrective action plans when necessary.
Ensure disciplined territory planning, account management, and resource allocation.
Recruit, develop, and retain a high-performing sales team.
Set clear performance expectations and conduct regular coaching, feedback, and performance evaluations.
Build leadership bench strength through succession planning and professional development initiatives.
Foster a results-driven, customer-focused sales culture grounded in accountability and collaboration.
Cultivate and maintain executive-level relationships with key clients and strategic partners.
Participate in high-level negotiations and contract discussions.
Ensure consistent customer engagement strategies that drive retention and long-term loyalty.
Address escalated customer issues with professionalism and urgency.
Partner with Marketing to align demand generation, brand strategy, and promotional initiatives.
Collaborate with Operations to ensure service levels, fulfillment, and customer experience standards are met.
Work with Finance on budgeting, forecasting, and margin management.
Provide regular updates and strategic insights to Executive Leadership.