Director, Revenue Generation - University of California, Berkeley

LEARFIELD•Berkeley, CA

2d•Onsite

About The Position

Learfield Amplify is actively seeking a Director, Revenue Generation to lead the ticket sales team for the University of California, Berkeley. This role is responsible for training, mentoring, motivating, and coaching the revenue generation staff. The Director will also develop and implement revenue initiatives to meet or exceed annual sales goals set by senior management. The sales team manages many of the sales efforts for ticketed sports, providing fans, partners, businesses, and constituents of the University with outreach and access to all ticket types, including season, partial, and group tickets, ultimately providing experiences to grow involvement and revenue generation across the board while integrating fully within the department and the community.

Requirements

5+ years of experience working in sales with collegiate and/or professional sports team
2+ years of experience working in a ticket sales management role
Superior communication skills, collaborative with strong leadership and interpersonal skills
Results oriented leader with proven ability to motivate people and maximize revenue production
Proven track record in revenue generation
Must be enthusiastic, creative and able to think both strategically and tactically
Ability to work in a dynamic, high-paced environment
Ability to handle multiple tasks at one time
Highest level of personal and professional integrity and ethics
Strong customer service skills
Demonstrated proficiency in Microsoft Office Suite
Experience working with CRM systems such as ACT, Salesforce.com, SSB, Microsoft CRM, Conquer, Outreach etc
Willingness and ability to work long hours, including holidays and weekends as required

Nice To Haves

Experience working with Paciolan or Ticketmaster/Archtics ticketing systems preferred
Bachelor’s Degree in Sports Administration or business field

Responsibilities

Oversee revenue generation efforts involving ticket sales, new donor acquisition, customer service, premium seating, hospitality and other revenue generating opportunities
Responsible for the recruiting, hiring and professional development of revenue generation staff
Provide ongoing training, coaching and mentoring for revenue generation staff
Lead regular staff meetings and facilitate discussion and sharing of ideas related to growing revenue
Develop and maintain a personal client base of ticket sales prospects and customers
Prepare and manage an annual Revenue Generation plan and budget in concert with appropriate staff and senior management that encompasses the sales and retention of all our various customers
Effectively manage various group assets / experiences to maximize group ticket sales at all home games
Prepare timely and accurate sales reports that monitor the progress of the revenue generation team both individually and collectively and ensures that we maintain proper sales pacing to meet the goals set forth
Work with members of senior management team to manage relationships with outside vendors and corporate partners related to the sale of group tickets and party suite rentals
Work closely with university athletic department marketing staff on promotions as it relates to driving revenue
Work closely with national Data Analytics team on CRM / Database initiatives including data collection, analytics and marketing directly related to generating incremental revenue