Director, Revenue Generation - University of California, Berkeley

LEARFIELD•Berkeley, CA

2d•Onsite

About The Position

Learfield Amplify, founded in 2011, represents 40 collegiate athletic departments and professional sports teams nationwide, with over 170 on-site sales personnel. The company focuses on delivering a total revenue solution through staff development, expertise, and fan engagement. As the exclusive outbound arm for the University of California, Berkeley, the sales team manages ticket sales for season, partial, and group tickets, aiming to grow involvement and revenue. Learfield Amplify is seeking a Director, Revenue Generation to lead the ticket sales team, responsible for training, mentoring, motivating, and coaching staff, as well as developing and implementing revenue initiatives to meet annual sales goals.

Requirements

5+ years of experience working in sales with collegiate and/or professional sports team
2+ years of experience working in a ticket sales management role
Superior communication skills, collaborative with strong leadership and interpersonal skills
Results oriented leader with proven ability to motivate people and maximize revenue production
Proven track record in revenue generation
Must be enthusiastic, creative and able to think both strategically and tactically
Ability to work in a dynamic, high-paced environment
Ability to handle multiple tasks at one time
Highest level of personal and professional integrity and ethics
Strong customer service skills
Demonstrated proficiency in Microsoft Office Suite
Experience working with CRM systems such as ACT, Salesforce.com, SSB, Microsoft CRM, Conquer, Outreach etc
Willingness and ability to work long hours, including holidays and weekends as required

Nice To Haves

Experience working with Paciolan or Ticketmaster/Archtics ticketing systems preferred
Bachelor’s Degree in Sports Administration or business field

Responsibilities

Oversee revenue generation efforts involving ticket sales, new donor acquisition, customer service, premium seating, hospitality and other revenue generating opportunities
Responsible for the recruiting, hiring and professional development of revenue generation staff
Provide ongoing training, coaching and mentoring for revenue generation staff
Lead regular staff meetings and facilitate discussion and sharing of ideas related to growing revenue
Develop and maintain a personal client base of ticket sales prospects and customers
Prepare and manage an annual Revenue Generation plan and budget in concert with appropriate staff and senior management that encompasses the sales and retention of all our various customers
Effectively manage various group assets / experiences to maximize group ticket sales at all home games
Prepare timely and accurate sales reports that monitor the progress of the revenue generation team both individually and collectively and ensures that we maintain proper sales pacing to meet the goals set forth
Work with members of senior management team to manage relationships with outside vendors and corporate partners related to the sale of group tickets and party suite rentals
Work closely with university athletic department marketing staff on promotions as it relates to driving revenue
Work closely with national Data Analytics team on CRM / Database initiatives including data collection, analytics and marketing directly related to generating incremental revenue