Director, Regional Integrated Marketing

American Chemical Society • New York, NY

1d • $110,000 - $115,000 • Remote

About The Position

At the American Cancer Society, we're working to end cancer as we know it, for everyone. Our employees and 1.3 million volunteers are raising the bar every single day. We are a culture comprised of diverse backgrounds and experience, to better serve our communities. The people who work at the American Cancer Society focus their diverse talents on our lifesaving mission. It is a calling. And the people who answer it are fulfilled. Manages a dynamic portfolio of work to ensure successful execution of priority communications and marketing efforts. Develops, executes and manages promotional strategies and tactics to support mission and revenue priority activities, driving community relevance, storytelling and local lead generation. Advances the Society’s mission, goals and objectives by raising market awareness and understanding of how the Society makes an impact in the fight against cancer. This is a remote role; however, the ideal candidate would be based out of NYC and Boroughs, Long Island, or northern New Jersey area

Requirements

• 7+ years of experience in a marketing-related field
• 2+ years Media Relations
• Proven track record in managing multifaceted promotions and communications campaigns.
• Plans and prioritizes work to meet commitments aligned with organizational goals.
• Builds strong partnerships and works collaboratively with others to meet shared objectives.
• Demonstrated expertise in interpersonal, presentation, written and oral communications.
• Proven ability to assimilate complex organizational, political, and health issues into high quality, multimedia communications and marketing strategies and tactics.
• Experience developing and implementing effective social initiatives, cause marketing partnerships, partnership plans, and media partnerships.
• Demonstrated project management skills
• Highly motivated self-starter, able to work in an extremely fast-paced team environment, manage multiple projects simultaneously, and meet deadlines.
• Strong aptitude for staying abreast of external trends and new developments in communications and marketing- especially in assigned area- NYC.
• Ability to establish a culture that values the staff/volunteer partnership

Nice To Haves

• Bilingual English/Spanish preferred, but not required
• Experience with social/digital/Google analytics, social media management tools (Sprout, etc.), media management (Cision), Adobe products, CRM platforms (Salesforce), and other similar products/platforms is a plus

Responsibilities

• Leads and implements marketing and communications efforts for an assigned product line, marketing area of expertise and/or geography in collaboration with internal stakeholders (enterprise, regional, department, account leads) and external partners (prospects, accounts, individuals) to advance revenue and mission priorities. 30%
• Develops and stewards media relationships and spokespeople in defined media markets in service to region revenue and mission priorities. Including recruiting and coaching spokespeople as trusted voices of the organization. 30%
• Conceptualizes and develops prioritized campaigns, activations, packages, pitches, and content that drive relevance, acquisition, and revenue for prioritized business needs in the region including social/digital channels that align with enterprise, brand, and platform expectations. 30%
• Implements assigned crisis/issues communications responsibilities for readiness, risk reduction, and response to issues. 10%

Benefits

• ACS provides staff a generous paid time off policy; medical, dental, retirement benefits, wellness programs, and professional development programs to enhance staff skills.
• Further details on our benefits can be found on our careers site at: jobs.cancer.org/benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 501-1,000 employees