Director, Programmatic Sales - Publicis

Wunderkind•New York, NY

3d•$280,000 - $320,000•Onsite

About The Position

WunderKIND Ads offers a unique advertising placement that is behaviorally triggered. Their proprietary tag is integrated on premium publisher pages, tracking user behavior to render ads only after a visitor has finished consuming content. This creates a net new placement, offering greater attention, engagement, and brand safety compared to traditional ad placements. Wunderkind, the performance marketing engine behind WunderKIND Ads, drives significant revenue for brands like Hugo Boss, Gucci, and Lenovo, leveraging behavioral and identity data. This role involves selling a structurally different product to a market that has heard many pitches, requiring deep connections within the Publicis ecosystem and a strategic, relationship-driven sales approach.

Requirements

8 years in programmatic advertising, gained in digital media, at a DSP, at an SSP, or on an agency trading desk.
At least 5 years in a client-facing role with revenue accountability. A number of your own, not a number you supported.
A $1MM+ book of business you have managed, with growth you can measure and evidence.
Consistently high performance vs goal, that references will confirm.
Established NYC agency and holdco contacts that you can name and substantiate (This role is completely Publicis focused).
Hands-on DSP fluency: The Trade Desk, DV360, Xandr or comparable. Enough to plan, optimize and troubleshoot a campaign, not just talk about one.
Depth of research: you walk into a meeting already knowing the account's business, the pressure their brands are under, and precisely where our inventory fits.
Resilient relationships: you take on the stalled growth opportunity and the difficult client conversation without letting the relationship cool.
Credibility in both directions: authoritative with a technical buyer and persuasive with a commercial one.

Nice To Haves

A background in account management before your sales career, so you understand what happens after the signature.
Experience upselling or cross-selling programmatic products into an existing client base.
Experience across ad exchanges, ad servers and other optimization platforms.

Responsibilities

Own the demand: drive agency, trading desk, brand and DSP spend into Wunderkind display and video inventory across NYC and the wider east coast, against a clear revenue number.
Build the room: steady outreach, meetings and entertainment with programmatic buyers and investment teams, until Wunderkind is the call they make rather than the call they take.
Grow what you win: partner with Account Management to push campaign performance, spend and renewals, turning a first test into an always-on line.
Consult, don't just sell: show buyers how to launch, optimize and troubleshoot CPA, CPC and CPM campaigns across our inventory, and bring them with you as new features and supply land.
Leave a trail: build the training material, sales collateral and client-facing guides that make the next win faster for everyone.
Grind, track down top buyers and bring them to the table.