Director Product Management, Liquids

PPG IndustriesGreensboro, NC
Onsite

About The Position

As Director, Product Management, Liquids, you will be responsible for developing product strategy, including multi-year roadmaps to achieve sustainable growth, margin expansion, and competitive differentiation across the portfolio (Waterborne and Solvent borne paint, Epoxy, and Methyl Methacrylate). This role involves leading the full product lifecycle, from portfolio analysis and complexity reduction to product development, multigenerational planning, and end-of-life management. Success in this position requires strong leadership and influence within a matrixed organization, partnering with commercial, R&D, operations, and sales teams to lead Gate Reviews, launch products, support customer trials, and drive segmentation programs. You will also collaborate with the Product Director to support strategy development across markets, ensuring clear positioning and understanding of features, cost, and differentiation. In partnership with the Portfolio Manager–Liquids and Pricing teams, you will develop communications, sales tools, training, and digital assets. Key accountabilities include optimizing range complexity, accelerating growth in priority segments, and delivering New Product Sales targets through well-managed projects. The position is based in the Greensboro, NC office and reports to the Director Global Marketing and Specialty.

Requirements

  • Bachelor's degree in business, marketing, engineering, chemistry, or related technical discipline.
  • 5+ years of product development, strategic marketing, or product or portfolio management experience.
  • Strong market intelligence capability, including gathering, analyzing, and synthesizing diverse data sources into clear market assessments.
  • Interpersonal abilities to effectively collaborate and influence across a highly matrixed, cross‑functional organization.
  • Experience communicating complex technical concepts to a variety of audiences, with the ability to present complex information, influence partners, and engage directly with customers at all levels.
  • Creative and critical thinker with business and technical experience to identify, evaluate, and execute new opportunities.
  • Process-oriented mindset, with the ability to improve processes and apply structured decision-making.
  • Robust organizational and project management skills and experience managing multiple simultaneous projects.

Responsibilities

  • Develop product portfolio strategy, including value propositions, market positioning, financial performance analysis, and multi‑year product roadmaps.
  • Lead product development activities by collaborating with R&D to assess new technologies, prioritize formula revisions, and lead new product launches.
  • Conduct market and competitive analysis, including segmentation, SWOT evaluation, and monitoring industry, PPG, and competitor actions to position the portfolio.
  • Manage new product launches end‑to‑end, including gate reviews, COMPASS entry, business cases, project management, customer trials, labeling, and coordination with the Portfolio Manager and supporting functions
  • Manage product lifecycle management, establishing end‑of‑life criteria, evaluating candidates, communicating transitions and replacement solutions.
  • Ensure the supply of product ideas entering the product development funnel by nurturing new product brainstorming sources.
  • Guide complexity reduction programs, providing analysis and plans to improve the portfolio and improve profitability.
  • Oversee execution of product strategy, ensuring understanding of business strategy, NPD, and product lifecycle goals.
  • Be the central cross‑functional coordinator, aligning company partners around product plans and execution requirements.

Benefits

  • Our employee benefits programs are designed to support the health and well-being of our employees.
  • Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
  • Benefits will be discussed with you by your recruiter during the hiring process.
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