Director of Visual Merchandising

Ashley•Fredericksburg, VA

4d•$90,000 - $125,000

About The Position

Ashley is seeking an innovative and strategic Director of Visual Merchandising to lead visual merchandising initiatives and set creative direction across all showroom locations. The role aligns corporate vision with in-store execution and ensures merchandising strategies reflect current trends and customer preferences. The director leads and develops visual merchandising team members in the Northern Virginia and Richmond markets, collaborates with store managers and stakeholders, and regularly visits showrooms to provide insights and hands-on training. The role also leads floor set specialists, develops planograms, and uses CAD tools to create visual plans and layouts. The position is based at the Home Office in Fredericksburg, Virginia, and requires travel between showroom locations in Northern Virginia and Richmond as needed.

Requirements

At least 5 years of experience in visual merchandising leadership, preferably in the home furnishings industry or a multi-store retail environment.
Proven experience in multi-unit management and the ability to oversee multiple locations.
Ability to travel between showroom locations in Northern Virginia and Richmond, Virginia, as needed.
Strong leadership skills, including the ability to inspire and guide teams through collaboration and communication.
A keen eye for design and a deep understanding of current visual merchandising trends.
Proficiency in analyzing sales data and market trends to drive merchandising strategies.
Experience using CAD software to design and implement visual merchandising layouts.
Proficiency in producing planograms.
Ability to manage multiple projects and execute quickly and efficiently.

Responsibilities

Develop and implement cohesive visual merchandising strategies that enhance the guest experience across all showroom locations.
Lead, mentor, and inspire visual merchandising team members in the Northern Virginia and Richmond markets.
Analyze market trends and showroom performance data to inform merchandising decisions and optimize visual displays.
Design and execute merchandising best practices to elevate brand presentation and customer engagement.
Visit showroom locations to share insights, provide hands-on training, and ensure consistent application of visual merchandising.
Collaborate with store managers and other stakeholders to achieve shared goals and align on visual strategies.
Lead floor set specialists in timely execution of visual plans for new product arrivals.
Create and produce detailed planograms to organize product displays, maximize space, and enhance the customer shopping experience.
Use CAD tools to create detailed visual plans and layouts.