The Director of Sales works to maximize sales occupancy and rates in conjunction with hotel operations to increase profits by increasing room sales and generating business through aggressive sales efforts. This role involves soliciting guest rooms, groups, meetings, banquet, and catering sales business, and responding to all inquiries related to the sales department. The position requires flexibility and adaptability to produce and service sales business in various areas including group, consortia, business, corporate, catering, and travel. Responsibilities include creating contracts, executing events, and conducting a proactive solicitation process through outside sales calls, appointments, telephone calls, and direct mail. A significant portion of time (80%) should be dedicated to active sales solicitation. The Director of Sales will assist the General Manager in preparing the annual marketing plan and action plans for market segments, sending and following up on proposals, and ensuring accurate booking sheets with client requirements. They will also obtain and document necessary client information, including billing details, rooming lists, and VIP arrangements, and pass on meeting details to the catering manager. The role is responsible for meeting assigned sales quotas, maintaining customer satisfaction, and communicating with various hotel departments. Regular reporting on sales activities and itineraries is required. Practicing a culture of guest service, promoting courtesy, and fostering a positive work environment are essential. The Director of Sales must also follow property safety and security procedures and assist the General Manager with special projects.
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Job Type
Full-time
Career Level
Manager
Education Level
Associate degree