Director of Sales

Marriott•Newark, DE

8d•Onsite

About The Position

Shaner Hotels has an amazing opportunity at our Courtyard Newark – UD. Located on a beautiful suburban campus, the Courtyard Newark-University of Delaware offers impeccable service coupled with state-of-the-art technology. Our beautifully appointed guestrooms offer all the comforts of home and feature well-lit workstations and complimentary Wi-Fi. We take pride in being one of Delaware’s first "Green Lodging" establishments. The hotel is near many local businesses—including WL Gore, Bank of America, and Siemens—and we are adjacent to Clayton Hall Conference Center, a university-run facility that boasts over 40,000 square feet of meeting space. If it's fun you're looking for, you can test your luck at Delaware Park, experience some of Delaware’s "tax-free" shopping at Christiana Mall or take in some culture in the neighboring Brandywine Valley. We Need More Than a Director of Sales. We Need a Relationship Builder, Community Connector, and Revenue Leader. This role is ideal for someone who thrives on building meaningful relationships, creating opportunities, and representing a respected hotel within the community. As Director of Sales, you will be responsible for driving top-line revenue while serving as one of the hotel's primary ambassadors to our guests, clients, partners, and stakeholders. Located on the campus of the University of Delaware, our hotel occupies a unique position within the Newark market. The successful candidate will play a key role in strengthening relationships with university departments, athletic programs, corporate partners, community organizations, and ownership representatives, while identifying new opportunities for growth and long-term success.

Requirements

Minimum five years of progressive sales experience, preferably within the hospitality industry.
Strong understanding of hotel operations, revenue generation, and sales strategy.
Excellent communication, presentation, negotiation, and relationship-building skills.
Experience preparing budgets, forecasts, sales action plans, and production reports.
Ability to effectively manage multiple priorities while maintaining attention to detail.
Strong computer and sales technology proficiency.
Ability to work independently and collaboratively across departments.
Professional demeanor and the ability to represent the hotel positively in all settings.

Nice To Haves

Previous hotel sales leadership or supervisory experience.
College degree preferred.
Familiarity with the Newark, Delaware market and surrounding region.
Experience with Marriott-branded hotels.
Spanish language proficiency is a plus.

Responsibilities

Lead all sales, marketing, and catering efforts for the hotel.
Develop and execute strategic sales plans designed to maximize revenue, occupancy, and market share.
Build and maintain strong relationships with corporate accounts, university departments, athletic programs, government agencies, associations, community organizations, and other key stakeholders.
Serve as a primary liaison for ownership-related housing and lodging needs.
Identify emerging market opportunities and develop strategies to capture new business.
Conduct direct sales activities, prospecting efforts, site visits, networking events, and client presentations.
Manage booking pace, forecasting, production reporting, and sales performance metrics.
Develop and manage annual sales and marketing budgets and strategic marketing plans.
Attend chamber events, trade shows, civic functions, and industry organizations as a representative of the hotel.
Collaborate closely with Revenue Management, Operations, and other department leaders to ensure an exceptional guest experience.
Lead, coach, and develop members of the Sales and Catering team while fostering a culture of accountability, professionalism, and service excellence.
Participate in Manager-on-Duty shifts and operational support as needed to ensure overall hotel success.