Director of Sales

Hog Technologies•Stuart, FL

6d•Onsite

About The Position

The Director of Sales will develop and execute the annual sales strategy in alignment with the company’s annual operating plan, driving the implementation of targeted sales initiatives that support revenue growth, market expansion, and overall business objectives. This role directs and supports a global network of sales professionals, independent representatives, and agents, ensuring effective execution of sales strategies, successful pursuit of international government tenders, and attainment of the company’s annual revenue and growth targets. The Director of Sales ensures the global sales team is equipped with the product expertise, sales process discipline, and consultative selling skills necessary to effectively execute sales strategies and achieve revenue objectives. This role drives operational discipline by enforcing sales policies, standardized processes, and industry best practices that enhance productivity, customer experience, and revenue performance. The Director of Sales champions the effective use of customer relationship management (CRM) and sales enablement technologies, optimizing workflows, strengthening sales execution, and enhancing organizational productivity. They conduct semi-annual and annual performance evaluations, providing coaching, feedback, and development plans that drive employee growth, accountability, and high performance. This role partners closely with the Marketing team to develop and execute strategic messaging, branding initiatives, digital content, social media campaigns, trade show programs, and webinars that drive market awareness, lead generation, and revenue growth. The Director of Sales leads the company’s participation in industry events and trade shows, leveraging networking, customer engagement, and market intelligence to support strategic sales initiatives. They analyze market trends, customer needs, and competitive activity to develop and recommend sales strategies that drive revenue growth, increase market share, and strengthen the company’s competitive position. The position requires the ability to travel globally up to 50% of the time. Federal Signal Corporation (NYSE: FSS) builds and delivers equipment of unmatched quality that moves material, cleans infrastructure, and protects the communities where we work and live. Founded in 1901, Federal Signal is a leading global designer and manufacturer of products and total solutions that serve municipal, governmental, industrial and commercial customers. Headquartered in Downers Grove, IL, with manufacturing facilities worldwide, the Company operates two groups: Environmental Solutions and Safety and Security Systems.

Requirements

Bachelor's degree in business administration, sales and marketing or related field
Minimum of 10 years’ experience in Sales or Sales Management at a heavy equipment manufacturer
National and International sales experience, able to manage internal and external sales force
Evidence of success in a leadership role managing technical sales and commercial negotiations
Self-motivated and disciplined, highly organized and goal-oriented meeting timelines and deliverables
Exceptional communication skills to include public speaking, presentations, verbal and writing skills
Experience traveling domestically and internationally
Technically sound in customer relationship management systems (CRM) such as Sales Force, exceptional knowledge of social media, able to use communication tools including GoToMeeting, WebEx, LiveMeeting, and proficient in Microsoft Office.
Honest and trustworthy
Planner and organizer
Emotionally strong
Loyal, reliable, competent, self-motivated, disciplined, creative
Focused, punctual, team oriented, with positive work ethic
Inspirational
Ability to mentor team members
Critical thinking and problem-solving skills
Ability to make decisions
Must pass a background check and drug test

Nice To Haves

MBA or related master’s degree preferred
Extensive product knowledge and/or experience in a related field preferred

Responsibilities

Develops and executes the annual sales strategy in alignment with the company’s annual operating plan, driving the implementation of targeted sales initiatives that support revenue growth, market expansion, and overall business objectives.
Directs and supports a global network of sales professionals, independent representatives, and agents, ensuring effective execution of sales strategies, successful pursuit of international government tenders, and attainment of the company’s annual revenue and growth targets.
Ensures the global sales team is equipped with the product expertise, sales process discipline, and consultative selling skills necessary to effectively execute sales strategies and achieve revenue objectives.
Drives operational discipline by enforcing sales policies, standardized processes, and industry best practices that enhance productivity, customer experience, and revenue performance.
Champions the effective use of customer relationship management (CRM) and sales enablement technologies, optimizing workflows, strengthening sales execution, and enhancing organizational productivity.
Conducts semi-annual and annual performance evaluations, providing coaching, feedback, and development plans that drive employee growth, accountability, and high performance.
Partners closely with the Marketing team to develop and execute strategic messaging, branding initiatives, digital content, social media campaigns, trade show programs, and webinars that drive market awareness, lead generation, and revenue growth.
Leads the company’s participation in industry events and trade shows, leveraging networking, customer engagement, and market intelligence to support strategic sales initiatives.
Analyzes market trends, customer needs, and competitive activity to develop and recommend sales strategies that drive revenue growth, increase market share, and strengthen the company’s competitive position.
Ability to travel globally up to 50% of the time.