Hotel Director of Sales

Residence Inn East PeoriaEast Peoria, IL
Onsite

About The Position

Frontier Hospitality Group is seeking a dynamic, results-driven sales leader to manage the corporate segment for its three East Peoria hotels. This role is responsible for driving revenue, building client relationships, and developing sales strategies. The ideal candidate will focus on high-volume revenue-driving accounts and foster long-term partnerships within the hospitality industry.

Requirements

  • Bachelor's degree
  • Proven experience as a Sales Manager or Director in the hospitality industry
  • Ability to work during regular business hours (Monday – Friday) with occasional evenings and weekends, as needed.
  • Professional verbal and written communication skills; fluent English required
  • Mathematical skills, including basic math, budgeting, profit/loss concepts, percentages, and variances.
  • Demonstrated problem-solving, organizational, motivating, and training abilities with strong capacity to prioritize competing demands

Nice To Haves

  • Experience with dual property or multi-location sales is preferred but not required.
  • Experience with Microsoft Office and sales information systems preferred.
  • Additional languages a plus.

Responsibilities

  • Develop and execute outside sales strategies in collaboration with hotel GMs and the FHG Corporate team, with a focus on high-volume revenue-driving accounts.
  • Proactively generate new business through phone calls, in-person visits, and strategic prospecting of new and existing accounts.
  • Negotiate and secure corporate client agreements - including local negotiated rates, group blocks, and national account negotiated rates through brand channels.
  • Cultivate and maintain long-term relationships with key corporate clients, travel agencies, and decision-makers to drive repeat business, strengthen partnerships, and enhance brand loyalty.
  • Build and execute a structured sales process covering lead qualification, client proposals, and follow-up to convert prospects into bookings.
  • Identify new corporate business via market research, networking, Chamber of Commerce collaboration, trade shows, and industry events.
  • Optimize sales tools, CRM systems, and processes to support development, ensure consistent follow-up, and enhance customer retention.
  • Achieve annual sales goals and monthly budgetary targets across the full portfolio while maintaining competitive market intelligence.
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