Director of Sales & Marketing

ASM Global•Shreveport, LA

3d•Onsite

About The Position

The Director of Sales & Marketing is responsible for leading the sales and marketing efforts for the Shreveport Convention Center & Municipal Auditorium. This role involves developing and executing sales and marketing plans, managing the sales team, and ensuring client satisfaction. The position requires a strong understanding of the hospitality and events industry, excellent leadership skills, and the ability to manage budgets and media placements.

Requirements

Must be 18 years of age or older
Excellent customer service skills
Must be able to pass a background check to include a credit history report and meet corporate minimum requirements.
B.S. in Hotel Management or related field
Excellent communication, organizational and interpersonal skills required.
Ability to effectively supervise staff
Ability to prioritize multiple projects
High aptitude for figures and advanced writing skills
Professional presentation, appearance, and work ethic.
Excellent negotiation techniques
Knowledge of computers.
Mastery knowledge of Excel, Word, and PowerPoint is required
Ability to adjust work schedule to coincide with events
Ability to travel
Ability to travel extensively (air and auto required)
Ability to work irregular hours and some holidays in addition to normal business hours.

Nice To Haves

1-3 years supervisory experience desired.

Responsibilities

Hires, trains, and supervises sales staff.
Supervises and provides support to Sales Managers and other departments.
Develop sales contracts and addendums and monitors compliance.
Provides on-going support and service to existing clients.
Identifies and implements sales goals and objectives.
Prepares creative Marketing and Sales Plan.
Prepares statistics, reports, and budget presentations for General Manager.
Represents the facility at all industry-related Trade Shows.
Creates, presents, and attends bid presentations in collaboration with hotel and/or CTB.
Develops and managers marketing budget and media placement.
Ensures successful event coordination between Sales Managers and other departments.
Research reviews, and recommends equipment, materials and supplies required in providing event services and planning.
Coordinates inside or outside service needs with food and beverage, decorator, and other vendors.
Coordinates with marketing all media entry into the building before, during, or immediately following events.
Coordinates with all departments as needed to manage events.
Maintains the proper image and generates positive public relations with patrons and staff.
Works extended/irregular hours including nights, weekends, and holidays as needed.
Meets with potential clients, advise them on the facility requirements and negotiates sales of additional services.
Prepares annual budget for department.
All other duties as assigned.