Director of Sales & Marketing

Sage Hospitality Group•Austin, TX

10d•Onsite

About The Position

Sage Hospitality Group is seeking a Director of Sales & Marketing at Hotel Van Zandt in Austin, Texas. Located in the Rainey Street District, Hotel Van Zandt features 319 guest rooms and more than 25,000 square feet of meeting space. The role involves making a difference within the Sage Hospitality Group, which passionately strives to be the best and create excellence in everything they do, believing in enriching lives one experience at a time. They empower employees to make positive impacts on their communities, build guest relationships through genuine service, and create unforgettable experiences. The company looks for independent thinkers with an entrepreneurial spirit who are not afraid to forge their own path, welcoming risk-takers and creative spirits. Sage recognizes that success is about more than the work done, investing in personal and professional growth.

Requirements

Minimum of high school diploma or equivalent.
4+ years of hotel sales management experience.
3-5 years sales management experience.
Requires knowledge of general sales techniques, yield management, and customer service skills.
Requires the ability to hear, speak, read and write English fluently.
Requires 12th grade level mathematics, spelling and reading skills.
Requires effective business writing skills.
Vision to read fine print and computer screens, to see colors, to observe rooms in poorly lit conditions.
Understand and follow verbal/written instructions.
Organized.
Be able to work on more than one task at a time.
Develop strong internal and customer relations.
Set and manage priorities and plan activities in advance.
Adhere to deadlines.
Solve Problems and make sound business decisions.
Understand and follow verbal/written instructions.
Work on more than one task at a time.
Develop strong internal and customer relationships.
Set and manage priorities and plan activities in advance.
Solve problems and make sound business decisions.

Nice To Haves

Must have own reliable transportation and possess a valid state driver's license in order to make sales calls.

Responsibilities

Meets and exceeds revenue goals by developing new accounts and growing current hotel accounts in a profitable and win-win selling approach.
Achieves a minimum of 90% of productivity goals and 100% of activity goals, as established by management.
Leads direct reports in a manner that achieves the properties sales goals and holds them accountable to their essential duties and responsibilities.
Targets appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan.
Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.
Captures competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.
Plans and implements an on-going Targeted Account Development "hit list" in order to create new revenue and acquire valuable hotel contacts, and contracts.
Plans and implements ecommerce and internet marketing strategies.
Promotes the story of the brand and the hotel in the market, with the goal of increasing overall profitability of the property.
Adjusts the sales plan according to changes in business and marketing trends, aggressively pursues the market mix and type of group and transient business that will best achieve the success of the hotel and support the selling philosophy, meets or exceeds the budgeted goals in sales, profit and occupancy for the total hotel operation.
Maintains a current working knowledge of the competition, demonstrates a working knowledge of all hotel operation, and maintains an awareness and application of current state of the art sales techniques and practices.
Continually targets and prospects for new business through telemarketing, individual creativity and innovation.
Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.
Maintains well-documented, accurate, organized and up-to-date file management system in order to service client and employer in the most expedient, organized and knowledgeable manner.
Develops strong customer relations through frequent communication and the use of professional, courteous and ethical interpersonal interaction.
Develops customer profiles and maintains an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues.
Promptly follows-up on all customer needs and inquiries in an efficient and expedient manner.
Conducts research, surveys, personal investigation and studies market place and territory in order to effectively capitalize on the hotel's strengths and competitor's weaknesses and capabilities.
Focuses on revenue-producing activity and maximizes selling time by dedicating a minimum 90% work time on direct sales efforts.
Controls expenses including travel on the property's behalf in order to minimize hotel costs.
Represents themselves, the hotel and Sage Hospitality Resources, Inc. with the highest level of integrity, professionalism, a service-focused approach and a caring, sincere attitude at all times.
Exhibits a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.
Displays a neat, clean and business-like appearance at all times.